/* Page styles for template "Service: GEO & AEO" (from GEO_page.html).
   Loaded only on pages using this template, after assets/css/global.css. */

/* Service page template (from homepage v2) — royal-blue hero with orbit visual, big-figure band,
   "dissected" problem card, dark card grid, numbered process, navy "why" block, contact form, FAQ, wordmark footer.
   Flat by request: no gradients, no shadows. Every colour is a Trilliant Digital design-system token. */
:root{
  color-scheme:light;
  --brand-blue:#1279ac; --brand-green:#3e9a7b; --royal-blue:#123c9e; --deep-navy:#0b1c38; --cream:#eceec9; --ink:#16233c;
  --white:#ffffff; --porcelain:#f7fafd; --hairline:#d9e2ec; --pale-blue:#b9c9e4; --muted:#8a9ab5; --slate:#5b6b82;
  --brand-blue-light-40:#71afcd; --brand-blue-dark-20:#0e618a;
  --brand-green-light-40:#8bc2b0; --brand-green-dark-20:#327b62;
  --royal-blue-light-40:#718ac5; --royal-blue-light-20:#4163b1; --royal-blue-dark-20:#0e307e; --royal-blue-dark-40:#0b245f;
  --cream-light-20:#f0f1d4; --cream-text:#3a3d18;
  --f-head:"Montserrat",-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;
  --f-body:"Roboto",-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;
  --f-accent:"Nunito",-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;
  --r-md:12px; --r-lg:20px; --r-pill:999px;
  --gutter:clamp(16px,4vw,40px);
  --ease:cubic-bezier(.2,.7,.2,1);
}
*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:84px}
body{margin:0;background:var(--white);color:var(--slate);font:400 1.0625rem/1.65 var(--f-body);-webkit-font-smoothing:antialiased;overflow-x:hidden}
h1,h2,h3,h4{font-family:var(--f-head);color:var(--ink);margin:0;text-wrap:balance;letter-spacing:-.015em}
p{margin:0} a{color:inherit;text-decoration:none} img{max-width:100%;display:block}
button,input,select,textarea{font:inherit;color:inherit}
button{background:none;border:0;cursor:pointer;padding:0}
:focus-visible{outline:2px solid var(--brand-blue);outline-offset:3px;border-radius:6px}
.dark :focus-visible{outline-color:var(--cream)}
.ic{width:1em;height:1em;fill:none;stroke:currentColor;stroke-width:1.75;stroke-linecap:round;stroke-linejoin:round;flex:none}
.wrap{width:100%;max-width:1290px;margin-inline:auto;padding-inline:var(--gutter)}
.sec{padding-block:clamp(72px,9vw,120px)}
.dark{color:var(--pale-blue)} .dark h2,.dark h3{color:var(--white)}
.eyebrow{display:inline-flex;align-items:center;gap:10px;font:800 .76rem/1 var(--f-accent);letter-spacing:.16em;text-transform:uppercase;color:var(--brand-green-dark-20)}
.eyebrow::before{content:"";width:8px;height:8px;border-radius:50%;background:currentColor}
.dark .eyebrow{color:var(--brand-green-light-40)}
.h2{font-size:clamp(1.9rem,3.4vw,2.9rem);line-height:1.12;font-weight:700}
.h2 .em{color:var(--brand-blue)}
.dark .h2 .em{color:var(--cream)}
.lead{font-size:clamp(1rem,1.25vw,1.1rem);max-width:58ch}
.center{text-align:center;justify-items:center;margin-inline:auto}
.ph-text{border-bottom:1.5px dashed currentColor}

/* buttons */
.btn{display:inline-flex;align-items:center;gap:10px;height:52px;padding:0 26px;border-radius:var(--r-pill);font:700 .96rem/1 var(--f-head);white-space:nowrap;transition:transform .25s var(--ease),background-color .25s,border-color .25s,color .25s;border:1.5px solid transparent}
.btn .ic{transition:transform .25s var(--ease)}
.btn:hover{transform:translateY(-2px)} .btn:hover .ic{transform:translateX(3px)}
.btn-cream{background:var(--cream);color:var(--cream-text)} .btn-cream:hover{background:var(--cream-light-20)}
.btn-blue{background:var(--brand-blue);color:var(--white)} .btn-blue:hover{background:var(--brand-blue-dark-20)}
.btn-ghost{border-color:rgba(255,255,255,.35);color:var(--white)} .btn-ghost:hover{border-color:var(--cream);color:var(--cream)}
.btn-sm{height:42px;padding:0 18px;font-size:.86rem}

/* placeholders */
.ph{display:grid;place-items:center;align-content:center;gap:8px;text-align:center;padding:18px;border-radius:var(--r-lg);background:var(--porcelain);border:1.5px dashed var(--muted);color:var(--slate)}
.ph .ic{font-size:1.7rem;color:var(--brand-blue);stroke-width:1.4}
.ph-k{font:800 .7rem/1.2 var(--f-accent);letter-spacing:.16em;text-transform:uppercase;color:var(--brand-blue-dark-20)}
.ph-d{font-size:.84rem;line-height:1.4;max-width:32ch}
.ph.on-dark{background:var(--royal-blue-dark-40);border-color:var(--royal-blue-light-40);color:var(--pale-blue)}
.ph.on-dark .ph-k{color:var(--cream)} .ph.on-dark .ic{color:var(--pale-blue)}

/* reveal (below-the-fold only) */
.motion .rv.wait{opacity:0;transform:translateY(22px);transition:opacity .7s var(--ease),transform .7s var(--ease);transition-delay:var(--d,0s)}
.motion .rv.wait.in{opacity:1;transform:none}

/* nav */
.nav{position:fixed;inset:0 0 auto 0;z-index:50;padding-top:env(safe-area-inset-top,0px);transition:background-color .3s,border-color .3s;border-bottom:1px solid transparent}
.nav-in{display:flex;align-items:center;gap:24px;height:76px}
.nav.scrolled{background:var(--white);border-bottom-color:var(--hairline)}
.logo{position:relative;display:block;width:168px;height:26px;flex:none}
.logo img{position:absolute;inset:0;width:100%;height:auto;transition:opacity .3s}
.logo .l-color{opacity:0}
.nav.scrolled .l-white{opacity:0} .nav.scrolled .l-color{opacity:1}
.nav-links{display:flex;gap:2px;list-style:none;margin:0 0 0 auto;padding:0}
.nav-links a{display:block;padding:10px 14px;border-radius:var(--r-pill);font:600 .9rem/1 var(--f-head);color:var(--white);transition:color .2s,background-color .2s}
.nav-links a:hover{background:var(--royal-blue-dark-20)}
.nav.scrolled .nav-links a{color:var(--ink)} .nav.scrolled .nav-links a:hover{background:var(--porcelain);color:var(--brand-blue)}
.nav .btn{height:44px;padding:0 20px;font-size:.88rem}
.nav .btn-blue{display:none} .nav.scrolled .btn-cream{display:none} .nav.scrolled .btn-blue{display:inline-flex}
.menu-btn{display:none;width:44px;height:44px;place-items:center;color:var(--white);font-size:1.4rem;margin-left:auto}
.nav.scrolled .menu-btn{color:var(--ink)}
.mobile-menu{display:none}

/* 1 hero */
.hero{background:var(--royal-blue);color:var(--pale-blue);padding-top:calc(140px + env(safe-area-inset-top,0px));padding-bottom:clamp(64px,8vw,104px);position:relative;overflow:hidden}
.hero-grid{display:grid;grid-template-columns:minmax(0,1.02fr) minmax(0,1fr);gap:clamp(32px,4vw,64px);align-items:center}
.hero-copy{display:grid;gap:24px;justify-items:start}
.pill-tag{display:inline-flex;align-items:center;gap:10px;padding:8px 14px;border-radius:var(--r-pill);border:1px solid var(--royal-blue-light-40);font:800 .72rem/1 var(--f-accent);letter-spacing:.16em;text-transform:uppercase;color:var(--cream)}
.pill-tag i{width:4px;height:4px;border-radius:50%;background:var(--brand-green-light-40)}
.hero h1{color:var(--white);font-size:clamp(2.4rem,4.8vw,4rem);line-height:1.06;font-weight:800;letter-spacing:-.025em}
.hero h1 .em{color:var(--cream)}
.hero-sub{font-size:clamp(1.03rem,1.3vw,1.16rem);max-width:50ch}
.hero-ctas{display:flex;flex-wrap:wrap;gap:12px;margin-top:6px}
.orbit{position:relative;aspect-ratio:1/0.9;max-width:560px;width:100%;justify-self:end}
.orbit svg.rings{position:absolute;inset:0;width:100%;height:100%}
.spin{transform-origin:280px 252px;animation:spin 90s linear infinite}
@keyframes spin{to{transform:rotate(360deg)}}
.draw{stroke-dasharray:1400;stroke-dashoffset:1400;animation:draw 2.4s var(--ease) .3s forwards}
@keyframes draw{to{stroke-dashoffset:0}}
.o-node{position:absolute;width:52px;height:52px;margin:-26px 0 0 -26px;border-radius:16px;background:var(--white);color:var(--brand-blue);display:grid;place-items:center;font-size:1.35rem;animation:bob 7s ease-in-out infinite;animation-delay:var(--bd,0s)}
@keyframes bob{50%{transform:translateY(-8px)}}
.o-hub{position:absolute;left:50%;top:56%;width:108px;height:108px;margin:-54px 0 0 -54px;border-radius:30px;background:var(--white);display:grid;place-items:center}
.o-hub svg{width:66px;height:auto}
.o-card{position:absolute;background:var(--white);border-radius:14px;padding:12px 14px;display:grid;gap:4px;min-width:160px;color:var(--ink)}
.o-card b{font:700 .84rem/1.2 var(--f-head)}
.o-card span{font-size:.74rem;color:var(--slate);display:flex;align-items:center;gap:6px}
.o-card .up{display:inline-flex;align-items:center;gap:6px;font:700 .72rem/1 var(--f-head);color:var(--brand-green-dark-20)}
.live{width:8px;height:8px;border-radius:50%;background:var(--brand-green);animation:blink 2s ease-in-out infinite}
@keyframes blink{50%{opacity:.3}}
.orbit .note{position:absolute;left:0;right:0;bottom:-30px;text-align:center;font:700 .66rem/1.3 var(--f-accent);letter-spacing:.14em;text-transform:uppercase;color:var(--pale-blue)}

/* 2 figures band */
.figs{border-bottom:1px solid var(--hairline);padding-block:clamp(40px,5vw,60px)}
.figs-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr))}
.fig{display:flex;align-items:baseline;gap:12px;padding:6px clamp(10px,2vw,28px)}
.fig + .fig{border-left:1px solid var(--hairline)}
.fig:first-child{padding-left:0}
.fig b{font:800 clamp(2rem,3.4vw,2.9rem)/1 var(--f-head);color:var(--ink);letter-spacing:-.02em;white-space:nowrap}
.fig b .ph-text{color:var(--brand-blue)}
.fig > span{font:700 .7rem/1.3 var(--f-accent);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);max-width:12ch}

/* 3 dissected */
.dis-card{border:1px solid var(--hairline);border-radius:28px;background:var(--white);padding:clamp(32px,5vw,64px) clamp(20px,4vw,56px);display:grid;gap:12px;text-align:center;justify-items:center}
.dis-card .lead{margin-inline:auto}
.chaos{position:relative;width:100%;max-width:820px;height:300px;margin:18px auto 8px}
.chaos > svg{position:absolute;inset:0;width:100%;height:100%}
.chaos > svg path{fill:none;stroke:var(--hairline);stroke-width:1.5;stroke-dasharray:4 6}
.chip-t{position:absolute;transform:translate(-50%,-50%);display:inline-flex;align-items:center;gap:8px;padding:8px 13px 8px 9px;border-radius:var(--r-pill);background:var(--white);border:1px solid var(--hairline);font:600 .8rem/1 var(--f-head);color:var(--ink);white-space:nowrap;transition:transform .6s var(--ease),border-color .4s,opacity .4s}
.chip-t i{width:26px;height:26px;border-radius:50%;display:grid;place-items:center;background:var(--porcelain);color:var(--muted);font-size:.85rem}
.chaos-core{position:absolute;left:50%;top:50%;width:76px;height:76px;margin:-38px 0 0 -38px;border-radius:50%;background:var(--porcelain);border:1.5px dashed var(--muted);display:grid;place-items:center;color:var(--muted);font-size:1.6rem;transition:background-color .5s,color .5s,border-color .5s}
.chaos.solved .chip-t{border-color:var(--brand-blue-light-40)}
.chaos.solved .chip-t i{background:var(--brand-blue);color:var(--white)}
.chaos.solved .chaos-core{background:var(--brand-green);border:1.5px solid var(--brand-green);color:var(--white)}
.chaos.solved > svg path{stroke:var(--brand-green-light-40)}
.seg{display:inline-flex;padding:4px;border-radius:var(--r-pill);background:var(--porcelain);border:1px solid var(--hairline)}
.seg button{padding:10px 18px;border-radius:var(--r-pill);font:700 .82rem/1 var(--f-head);color:var(--slate);transition:background-color .3s,color .3s}
.seg button[aria-pressed="true"]{background:var(--ink);color:var(--white)}
.dis-stats{width:100%;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));margin-top:28px;border-top:1px solid var(--hairline);text-align:left}
.dis-stats div{padding:24px clamp(10px,2vw,28px) 0}
.dis-stats div + div{border-left:1px solid var(--hairline)}
.dis-stats b{display:block;font:800 1.5rem/1.15 var(--f-head);color:var(--ink);transition:opacity .25s}
.dis-stats span{display:block;font-size:.92rem;margin-top:6px;transition:opacity .25s}

/* 4 dark grid */
.grid-dark{background:var(--deep-navy)}
.gd-head{display:flex;flex-wrap:wrap;align-items:end;justify-content:space-between;gap:24px;margin-bottom:40px}
.gd-head > div:first-child{display:grid;gap:16px;max-width:640px}
.tabs{display:inline-flex;padding:4px;border-radius:var(--r-pill);border:1px solid var(--royal-blue-dark-20);background:var(--royal-blue-dark-40)}
.tabs button{padding:10px 18px;border-radius:var(--r-pill);font:700 .84rem/1 var(--f-head);color:var(--pale-blue);transition:background-color .3s,color .3s}
.tabs button[aria-selected="true"]{background:var(--cream);color:var(--cream-text)}
.tiles{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:16px}
.tiles[data-cols="3"]{grid-template-columns:repeat(3,minmax(0,1fr))}
.tile{position:relative;min-height:290px;border-radius:var(--r-lg);background:var(--royal-blue-dark-40);border:1px solid var(--royal-blue-dark-20);padding:22px;display:flex;flex-direction:column;gap:10px;overflow:hidden;transition:transform .45s var(--ease),border-color .45s,background-color .45s;min-width:0}
.tile:hover{transform:translateY(-6px);border-color:var(--royal-blue-light-40);background:var(--royal-blue-dark-20)}
.tile-top{display:flex;justify-content:space-between;align-items:flex-start;gap:10px}
.sq{width:44px;height:44px;border-radius:12px;display:grid;place-items:center;font-size:1.25rem;color:var(--white)}
.tile-top small{font:700 .68rem/1.3 var(--f-accent);letter-spacing:.12em;text-transform:uppercase;color:var(--royal-blue-light-40);text-align:right}
.tile .k{margin-top:18px;font:700 .72rem/1 var(--f-accent);letter-spacing:.1em;text-transform:uppercase;color:var(--brand-green-light-40)}
.tile h3{font-size:1.14rem;line-height:1.25;font-weight:700;position:relative;z-index:1}
.tile p{font-size:.88rem;line-height:1.5;color:var(--pale-blue);max-width:28ch;position:relative;z-index:1}
.tile .more{margin-top:auto;display:inline-flex;align-items:center;gap:8px;font:700 .82rem/1 var(--f-head);color:var(--white);position:relative;z-index:1}
.tile .more .ic{transition:transform .25s var(--ease)} .tile:hover .more .ic{transform:translateX(4px)}
.art{position:absolute;right:-18px;bottom:-18px;width:118px;height:118px;opacity:.7;transition:transform .7s var(--ease);pointer-events:none}
.tile:hover .art{transform:translate(-6px,-6px) rotate(-4deg)}
.tile.cta{background:var(--cream);border-color:var(--cream)}
.tile.cta h3{color:var(--cream-text)} .tile.cta p{color:var(--cream-text)} .tile.cta .more{color:var(--cream-text)} .tile.cta .k{color:var(--brand-green-dark-20)}
.tile.cta:hover{background:var(--cream-light-20);border-color:var(--cream-light-20)}
.tile .ph.on-dark{margin-top:6px;padding:10px;border-radius:10px;min-height:0}
.panel[hidden]{display:none}

/* 5 process */
.proc-head{display:grid;gap:16px;justify-items:center;text-align:center;margin-bottom:56px}
.proc-row{position:relative;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:20px}
.proc-row svg.path{position:absolute;left:0;top:0;width:100%;height:220px;overflow:visible;pointer-events:none}
.proc-row svg.path path{fill:none;stroke:var(--muted);stroke-width:1.5;stroke-dasharray:5 7}
.pstep{position:relative;display:grid;justify-items:center;text-align:center;gap:14px}
.circle{position:relative;width:200px;height:200px;max-width:100%;border-radius:50%;border:1.5px solid var(--hairline);background:var(--white);display:grid;place-items:center;align-content:center;gap:8px;padding:26px;transition:border-color .45s,background-color .45s,transform .45s var(--ease)}
.circle .ic{font-size:1.7rem;color:var(--brand-blue)}
.circle h3{font-size:1.04rem}
.circle p{font-size:.8rem;line-height:1.45}
.num{position:absolute;top:-16px;left:50%;margin-left:-22px;width:44px;height:44px;border-radius:50%;display:grid;place-items:center;background:var(--brand-blue);color:var(--white);font:800 .9rem/1 var(--f-head);border:4px solid var(--white);transition:background-color .45s}
.pstep.on .circle{border-color:var(--brand-blue);background:var(--porcelain);transform:translateY(-6px)}
.pstep.on .num{background:var(--brand-green)}
.pstep .chips{display:flex;flex-wrap:wrap;justify-content:center;gap:6px}
.chip{display:inline-flex;align-items:center;padding:6px 10px;border-radius:var(--r-pill);border:1px solid var(--hairline);background:var(--white);font:600 .72rem/1 var(--f-body);color:var(--slate)}

/* 6 why */
.why{background:var(--deep-navy)}
.why-top{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:end;gap:24px;margin-bottom:44px}
.why-top > div{display:grid;gap:16px;max-width:620px}
.why-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.05fr);gap:clamp(28px,4vw,56px);align-items:stretch}
.why-grid .ph{min-height:380px;border-radius:24px}
.feats{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:36px 32px;align-content:center}
.feat{display:grid;gap:10px;align-content:start}
.feat .sq{background:var(--royal-blue);border:1px solid var(--royal-blue-light-20);width:52px;height:52px;font-size:1.4rem;transition:background-color .35s,color .35s}
.feat:hover .sq{background:var(--cream);color:var(--cream-text);border-color:var(--cream)}
.feat h3{font-size:1.1rem}
.feat p{font-size:.93rem;line-height:1.55}

/* 7 contact */
.contact-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(32px,5vw,72px);align-items:center}
.contact-copy{display:grid;gap:22px;justify-items:start}
.contact-copy .h2{font-weight:600}
.contact-copy .h2 b{font-weight:800;color:var(--brand-blue)}
.cline{display:flex;align-items:center;gap:16px}
.cline .sq{background:var(--brand-blue);width:50px;height:50px;font-size:1.3rem}
.cline small{display:block;font:700 .7rem/1 var(--f-accent);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-bottom:6px}
.cline b{font:600 1rem/1.3 var(--f-head);color:var(--ink)}
.form{border:1px solid var(--hairline);border-radius:24px;background:var(--white);padding:clamp(22px,3vw,36px);display:grid;gap:16px}
.field{display:grid;gap:7px}
.field label{font:700 .8rem/1 var(--f-head);color:var(--ink)}
.field input,.field select,.field textarea{width:100%;border:1px solid var(--hairline);border-radius:10px;background:var(--porcelain);padding:13px 14px;font-size:.95rem;color:var(--ink);transition:border-color .2s,background-color .2s}
.field textarea{min-height:110px;resize:vertical}
.field input:focus,.field select:focus,.field textarea:focus{outline:none;border-color:var(--brand-blue);background:var(--white)}
.form-row{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.form .btn{justify-self:start;margin-top:4px}
.form-msg{font-size:.86rem;color:var(--brand-green-dark-20);min-height:1.2em}

/* 8 faq */
.faq-grid{display:grid;grid-template-columns:minmax(0,.7fr) minmax(0,1.3fr);gap:clamp(28px,5vw,72px);align-items:start}
.faq-side{display:grid;gap:18px;position:sticky;top:110px;align-content:start}
.faq-side .ask{margin-top:24px;display:grid;gap:12px;justify-items:start}
.faq-side .ask b{font:700 1.05rem/1.3 var(--f-head);color:var(--ink)}
.faqs{display:grid;gap:12px}
.q{border:1px solid var(--hairline);border-radius:16px;background:var(--white);transition:background-color .35s,border-color .35s}
.q button{width:100%;display:flex;align-items:center;justify-content:space-between;gap:16px;padding:20px 22px;text-align:left;font:600 1rem/1.4 var(--f-head);color:var(--ink)}
.q .tog{width:30px;height:30px;border-radius:50%;flex:none;display:grid;place-items:center;background:var(--royal-blue);color:var(--white);font-size:1rem;transition:transform .35s var(--ease),background-color .35s}
.q .ans{display:grid;grid-template-rows:0fr;transition:grid-template-rows .4s var(--ease)}
.q .ans > div{overflow:hidden}
.q .ans p{padding:0 22px 22px;font-size:.95rem;line-height:1.6}
.q.open{background:var(--royal-blue);border-color:var(--royal-blue)}
.q.open button{color:var(--white)}
.q.open .tog{background:var(--cream);color:var(--cream-text);transform:rotate(180deg)}
.q .tog .ic{stroke-width:2.4}
.q.open .ans{grid-template-rows:1fr}
.q.open .ans p{color:var(--pale-blue)}

/* 9 wordmark + footer */
.foot{background:var(--deep-navy);color:var(--pale-blue);overflow:hidden}
.mark-band{border-bottom:1px solid var(--royal-blue-dark-20);padding-top:56px;overflow:hidden}
.wordmark{font:800 clamp(4rem,15.5vw,13.5rem)/.8 var(--f-head);letter-spacing:-.04em;color:transparent;-webkit-text-stroke:1.5px var(--royal-blue-light-20);white-space:nowrap;text-align:center;transform:translateY(6%);user-select:none}
.foot-grid{display:grid;grid-template-columns:minmax(0,1.4fr) repeat(3,minmax(0,1fr));gap:40px;padding-block:64px 40px}
.foot-brand{display:grid;gap:18px;align-content:start}
.foot-brand img{width:180px}
.foot-brand p{font-size:.92rem;max-width:36ch}
.socials{display:flex;gap:8px}
.socials a{width:38px;height:38px;border-radius:10px;display:grid;place-items:center;border:1px solid var(--royal-blue-dark-20);color:var(--pale-blue);transition:background-color .25s,color .25s,border-color .25s}
.socials a:hover{background:var(--cream);color:var(--cream-text);border-color:var(--cream)}
.foot h4{font:700 .8rem/1 var(--f-accent);letter-spacing:.14em;text-transform:uppercase;color:var(--white);margin-bottom:18px}
.foot ul{list-style:none;margin:0;padding:0;display:grid;gap:11px;font-size:.92rem}
.foot li{display:flex;gap:10px} .foot li .ic{margin-top:4px;color:var(--brand-green-light-40)}
.foot a:hover{color:var(--cream)}
.foot-base{border-top:1px solid var(--royal-blue-dark-20);padding-block:22px;display:flex;flex-wrap:wrap;justify-content:space-between;gap:12px;font-size:.84rem}

/* responsive */
@media (max-width:1100px){
  .nav-links,.nav .btn{display:none!important}
  .menu-btn{display:grid}
  .mobile-menu{position:fixed;inset:calc(76px + env(safe-area-inset-top,0px)) 0 auto 0;z-index:49;background:var(--white);border-bottom:1px solid var(--hairline);padding:8px var(--gutter) 22px;display:grid;opacity:0;transform:translateY(-10px);pointer-events:none;transition:opacity .3s,transform .3s var(--ease)}
  .mobile-menu.open{opacity:1;transform:none;pointer-events:auto}
  .mobile-menu a:not(.btn){padding:14px 2px;border-bottom:1px solid var(--hairline);font:600 1rem/1 var(--f-head);color:var(--ink)}
  .mobile-menu .btn{justify-content:center;margin-top:14px}
  .tiles,.tiles[data-cols="3"]{grid-template-columns:repeat(2,minmax(0,1fr))}
  .proc-row{grid-template-columns:repeat(2,minmax(0,1fr));row-gap:48px}
  .proc-row svg.path{display:none}
  .foot-grid{grid-template-columns:repeat(3,minmax(0,1fr))} .foot-brand{grid-column:1/-1}
}
@media (max-width:900px){
  .hero-grid,.why-grid,.contact-grid,.faq-grid{grid-template-columns:1fr}
  .orbit{justify-self:center;margin-bottom:24px}
  .figs-grid{grid-template-columns:repeat(2,minmax(0,1fr));row-gap:28px}
  .fig:nth-child(3){border-left:0;padding-left:0}
  .faq-side{position:static}
  .chaos{height:340px}
}
@media (max-width:640px){
  .figs-grid,.tiles,.tiles[data-cols="3"],.proc-row,.feats{grid-template-columns:1fr}
  .fig{padding:0!important;border-left:0!important}
  .dis-stats{grid-template-columns:1fr}
  .dis-stats div + div{border-left:0;border-top:1px solid var(--hairline);margin-top:20px}
  .chaos{height:auto;display:flex;flex-wrap:wrap;justify-content:center;gap:8px;padding-top:96px}
  .chaos > svg{display:none}
  .chaos .chip-t{position:static;transform:none}
  .chaos-core{top:10px;margin-top:0}
  .form-row{grid-template-columns:1fr}
  .foot-grid{grid-template-columns:1fr 1fr}
  .hero-ctas .btn{flex:1 1 auto;justify-content:center}
  .tile{min-height:250px}
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:.001ms!important;animation-iteration-count:1!important;transition-duration:.001ms!important;scroll-behavior:auto!important}
  .draw{stroke-dashoffset:0}
}
/* ===== SEO service page additions (built on the v2 system above; flat, tokens only) ===== */
.sec-alt{background:var(--porcelain)}
.sec-head{display:grid;gap:16px;max-width:720px;margin-bottom:48px}
.sec-head.center{text-align:center;justify-items:center}
.nav-links a[aria-current="page"]{background:var(--royal-blue-dark-20)}
.nav.scrolled .nav-links a[aria-current="page"]{background:var(--porcelain);color:var(--brand-blue)}

/* hero (service variant) */
.hero.svc{padding-bottom:clamp(72px,8vw,112px)}
.crumbs{display:flex;flex-wrap:wrap;align-items:center;gap:8px;list-style:none;margin:0;padding:0;font:600 .8rem/1 var(--f-head);color:var(--royal-blue-light-40)}
.crumbs li{display:flex;align-items:center;gap:8px}
.crumbs a:hover{color:var(--cream)}
.crumbs .ic{font-size:.85rem}
.crumbs [aria-current]{color:var(--pale-blue)}
.hero-note{display:flex;flex-wrap:wrap;gap:8px 18px;margin-top:4px;font-size:.88rem;color:var(--pale-blue)}
.hero-note span{display:inline-flex;align-items:center;gap:8px}
.hero-note .ic{color:var(--brand-green-light-40)}

.tick{width:18px;height:18px;border-radius:50%;display:grid;place-items:center;background:var(--brand-green);color:var(--white);font-size:.66rem;flex:none}
.tick.wip{background:var(--porcelain);color:var(--brand-blue);border:1px solid var(--brand-blue-light-40)}

/* problem */
.split{display:grid;grid-template-columns:minmax(0,.95fr) minmax(0,1.05fr);gap:clamp(32px,6vw,96px);align-items:start}
.split-head{display:grid;gap:20px;position:sticky;top:110px;justify-items:start}
.split-head .h2 .strike{color:var(--muted);text-decoration:line-through;text-decoration-thickness:3px;text-decoration-color:var(--brand-blue-light-40)}
.prose{display:grid;gap:20px;min-width:0}
.prose p{font-size:1.06rem;line-height:1.7}
.mix{border:1px solid var(--hairline);border-radius:var(--r-lg);padding:22px 24px;display:grid;gap:14px}
.mix small{font:800 .7rem/1 var(--f-accent);letter-spacing:.14em;text-transform:uppercase;color:var(--muted)}
.mix ul{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:8px}
.mix li{display:inline-flex;align-items:center;gap:8px;padding:8px 13px 8px 9px;border-radius:var(--r-pill);background:var(--porcelain);border:1px solid var(--hairline);font:600 .82rem/1 var(--f-head);color:var(--ink)}
.mix li i{width:22px;height:22px;border-radius:50%;display:grid;place-items:center;background:var(--white);border:1px solid var(--hairline);color:var(--muted);font-size:.72rem}
.approach{background:var(--royal-blue);color:var(--pale-blue);border-radius:var(--r-lg);padding:26px 28px;display:grid;gap:14px}
.approach p{color:var(--white);font:600 1.08rem/1.6 var(--f-head)}
.approach ul{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:8px}
.approach li{padding:7px 12px;border-radius:var(--r-pill);border:1px solid var(--royal-blue-light-20);font:600 .78rem/1 var(--f-body);color:var(--cream)}

/* what we fix */
.tiles.fix .tile{min-height:270px}
.tiles.fix .tile p{max-width:36ch}
.tile .sym{margin-top:auto;display:flex;flex-wrap:wrap;gap:6px;position:relative;z-index:1}
.tile .sym span{padding:5px 9px;border-radius:var(--r-pill);border:1px solid var(--royal-blue-dark-20);font:600 .7rem/1 var(--f-body);color:var(--royal-blue-light-40)}

/* process: zigzag step timeline (flat; depth comes from a solid darker base edge, never a shadow) */
.zz{position:relative;max-width:1180px;margin-inline:auto;display:grid;padding-block:30px}
.zz-line{position:absolute;inset:0;width:100%;height:100%;pointer-events:none;overflow:visible}
.zz-line path{fill:none;stroke:var(--pale-blue);stroke-width:3.5;stroke-linecap:round;stroke-dasharray:0 10}
.zz-line circle{fill:var(--muted)}
.zz{gap:16px}
.zrow{position:relative;display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);grid-template-areas:"band label";align-items:center;--ov:44px;--c:var(--royal-blue);--cd:var(--royal-blue-dark-20)}
.zrow:nth-child(even of .zrow){grid-template-areas:"label band"}
.zband{grid-area:band;position:relative;width:100%;max-width:560px;justify-self:end;margin-right:calc(-1 * var(--ov));min-height:104px;display:grid;align-content:center;gap:4px;padding:16px 104px 16px 30px;border-radius:var(--r-pill);background:var(--c);border-bottom:6px solid var(--cd);color:var(--white);transition:transform .35s var(--ease),border-bottom-width .35s var(--ease)}
.zrow:nth-child(even of .zrow) .zband{justify-self:start;margin-right:0;margin-left:calc(-1 * var(--ov));padding:16px 30px 16px 104px}
.zband h3{color:var(--white);font-size:1.04rem;line-height:1.25}
.zband p{font-size:.86rem;line-height:1.5;color:var(--white);opacity:.88}
.zdisc{position:absolute;top:50%;right:14px;width:72px;height:72px;margin-top:-38px;border-radius:50%;background:var(--white);border:3px solid var(--c);border-bottom:6px solid var(--cd);display:grid;place-items:center;color:var(--c);font-size:1.6rem;transition:transform .35s var(--ease)}
.zdisc::after{content:"";position:absolute;inset:7px;border-radius:50%;border:1.5px dashed var(--hairline)}
.zdisc .ic{stroke-width:1.4}
.zrow:nth-child(even of .zrow) .zdisc{right:auto;left:14px}
.znode{position:absolute;top:50%;margin-top:-16px;left:calc(50% + var(--ov) + 14px);z-index:1;width:26px;height:26px;border-radius:50%;background:var(--white);border:3px solid var(--c);display:grid;place-items:center;transition:background-color .3s}
.zrow:nth-child(even of .zrow) .znode{left:calc(50% - var(--ov) - 40px)}
.znode::after{content:"";width:8px;height:8px;border-radius:50%;background:var(--c);transition:background-color .3s}
.zlabel{grid-area:label;justify-self:start;padding-left:calc(var(--ov) + 72px);display:grid;gap:2px;line-height:1}
.zrow:nth-child(even of .zrow) .zlabel{justify-self:end;text-align:right;padding-left:0;padding-right:calc(var(--ov) + 72px)}
.zlabel small{font:800 .78rem/1 var(--f-accent);letter-spacing:.2em;text-transform:uppercase;color:var(--muted)}
.zlabel b{font:800 clamp(2.4rem,4vw,3.4rem)/.95 var(--f-head);letter-spacing:-.03em;color:var(--c);font-variant-numeric:tabular-nums}
.zrow:hover .zband{transform:translateY(-4px);border-bottom-width:10px}
.zrow:hover .zdisc{transform:rotate(-8deg)}
.zrow:hover .znode{background:var(--c)}
.zrow:hover .znode::after{background:var(--white)}
@media (max-width:900px){
  .zrow{--ov:24px}
}
@media (max-width:760px){
  .zz{padding-block:8px;gap:22px}
  .zrow,.zrow:nth-child(even of .zrow){grid-template-columns:40px minmax(0,1fr);grid-template-areas:"node label" "node band";row-gap:8px;align-items:start}
  .znode,.zrow:nth-child(even of .zrow) .znode{grid-area:node;position:relative;left:auto;top:auto;justify-self:center;margin:4px 0 0}
  .zlabel,.zrow:nth-child(even of .zrow) .zlabel{justify-self:start;text-align:left;padding:0;display:flex;align-items:baseline;gap:10px}
  .zlabel small{font-size:.72rem}
  .zlabel b{font-size:2rem}
  .zband,.zrow:nth-child(even of .zrow) .zband{max-width:none;margin:0;justify-self:stretch;border-radius:26px;padding:18px 18px 18px 86px;min-height:0}
  .zdisc,.zrow:nth-child(even of .zrow) .zdisc{left:14px;right:auto;top:18px;margin-top:0;width:58px;height:58px;font-size:1.3rem}
  .zdisc::after{inset:5px}
}
@media (max-width:420px){
  .zband,.zrow:nth-child(even of .zrow) .zband{padding:84px 18px 18px}
}
.loop{margin-top:28px;display:flex;justify-content:center}
.loop span{display:inline-flex;align-items:center;gap:10px;padding:10px 16px;border-radius:var(--r-pill);border:1px dashed var(--muted);font:600 .84rem/1.3 var(--f-head);color:var(--slate)}
.loop .ic{color:var(--brand-green)}

/* included: white cards over a brand-colour corner block (flat, no shadows) */
.inc-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:34px 28px;isolation:isolate;padding:12px 0 0 12px}
.inc{--c:var(--brand-blue);--cd:var(--brand-blue-dark-20);position:relative;border:1.5px solid var(--hairline);border-radius:24px;background:var(--white);padding:26px 24px 28px;display:grid;grid-template-columns:auto minmax(0,1fr);gap:18px 14px;align-content:start;align-items:center;transition:border-color .35s}
.inc::before{content:"";position:absolute;z-index:-1;left:-12px;top:-12px;width:66%;height:76%;border-radius:26px;background:var(--c);transition:transform .35s var(--ease)}
.inc:nth-child(7n+1){--c:var(--brand-green);--cd:var(--brand-green-dark-20)}
.inc:nth-child(7n+2){--c:var(--brand-blue);--cd:var(--brand-blue-dark-20)}
.inc:nth-child(7n+3){--c:var(--royal-blue);--cd:var(--royal-blue-dark-20)}
.inc:nth-child(7n+4){--c:var(--deep-navy);--cd:#050d1b}
.inc:nth-child(7n+5){--c:var(--brand-blue-dark-20);--cd:#0a4867}
.inc:nth-child(7n+6){--c:var(--brand-green-dark-20);--cd:#255c49}
.inc:nth-child(7n+7){--c:var(--royal-blue-dark-20);--cd:var(--royal-blue-dark-40)}
.inc .sq{width:50px;height:50px;border-radius:13px;background:var(--c);border:0;border-bottom:4px solid var(--cd);color:var(--white);font-size:1.3rem;margin:0}
.inc h3{font:800 .98rem/1.22 var(--f-head);text-transform:uppercase;letter-spacing:.02em;color:var(--ink)}
.inc p{grid-column:1/-1;font-size:.93rem;line-height:1.6}
.inc:hover{border-color:var(--c)}
.inc:hover::before{transform:translate(-5px,-5px)}

/* use cases: problem-to-solution arrow rows (flat brand colours; depth from a darker base edge) */
.uc-top{display:flex;flex-wrap:wrap;align-items:end;justify-content:space-between;gap:20px 40px;margin-bottom:40px}
.uc-top .sec-head{margin-bottom:0}
.uc-top aside{display:grid;gap:14px;justify-items:start;max-width:380px}
.uc-top aside p{font-size:.98rem}
.ucr-head{display:grid;grid-template-columns:minmax(0,46%) minmax(0,1fr);padding:0 4px 12px;font:800 .7rem/1 var(--f-accent);letter-spacing:.14em;text-transform:uppercase;color:var(--muted)}
.ucr-head span:last-child{padding-left:44px}
.ucr-list{display:grid;gap:16px}
.ucr{--c:var(--brand-blue);--cd:var(--brand-blue-dark-20);position:relative;display:grid;grid-template-columns:minmax(0,46%) minmax(0,1fr);align-items:stretch;border-radius:22px;background:var(--white);border:1.5px solid var(--hairline);border-bottom:5px solid var(--hairline);overflow:hidden;transition:border-color .3s,transform .3s var(--ease)}
.ucr:nth-child(1){--c:#327b62;--cd:#255c49}
.ucr:nth-child(2){--c:var(--brand-blue);--cd:var(--brand-blue-dark-20)}
.ucr:nth-child(3){--c:var(--royal-blue);--cd:var(--royal-blue-dark-20)}
.ucr:nth-child(4){--c:var(--brand-blue-dark-20);--cd:#0a4867}
.ucr:nth-child(5){--c:var(--deep-navy);--cd:#050d1b}
.ucr-cause{position:relative;display:flex;align-items:center;gap:16px;min-height:112px;padding:22px 118px 22px 26px;background:var(--c);color:var(--white);clip-path:polygon(0 0,calc(100% - 36px) 0,100% 50%,calc(100% - 36px) 100%,0 100%)}
.ucr-cause .ci{width:40px;height:40px;flex:none;border-radius:11px;display:grid;place-items:center;background:var(--cd);color:var(--white);font-size:1.15rem}
.ucr-cause small{display:block;font:800 .64rem/1 var(--f-accent);letter-spacing:.14em;text-transform:uppercase;color:var(--white);opacity:.75;margin-bottom:7px}
.ucr-cause h3{color:var(--white);font-size:1.12rem;line-height:1.3}
.ucr-disc{position:absolute;top:50%;right:48px;width:58px;height:58px;margin-top:-29px;border-radius:50%;background:var(--white);border:3px solid var(--cd);display:grid;place-items:center;color:var(--c);font-size:1.35rem;transition:transform .35s var(--ease)}
.ucr-effect{display:grid;align-content:center;gap:6px;padding:20px 30px 20px 44px}
.ucr-effect b{font:700 1rem/1.3 var(--f-head);color:var(--c)}
.ucr-effect p{font-size:.95rem;line-height:1.6}
.ucr:hover{border-color:var(--c);transform:translateY(-3px)}
.ucr:hover .ucr-disc{transform:translateX(6px)}
@media (max-width:760px){
  .ucr-head{display:none}
  .ucr{grid-template-columns:1fr}
  .ucr-cause{min-height:0;padding:22px 22px 52px;clip-path:polygon(0 0,100% 0,100% calc(100% - 26px),50% 100%,0 calc(100% - 26px))}
  .ucr-disc{top:auto;right:auto;left:50%;bottom:4px;margin:0 0 0 -25px;width:50px;height:50px;font-size:1.15rem}
  .ucr:hover .ucr-disc{transform:translateY(4px)}
  .ucr-effect{padding:18px 22px 22px}
}

/* why */
.why2{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:clamp(32px,6vw,96px);align-items:start}
.why2-copy{display:grid;gap:20px;justify-items:start;position:sticky;top:110px}
.why2-copy .lead{max-width:52ch}
.diff{list-style:none;margin:0;padding:0;border-top:1px solid var(--royal-blue-dark-20)}
.diff li{display:grid;grid-template-columns:52px minmax(0,1fr);gap:20px;padding:24px 0;border-bottom:1px solid var(--royal-blue-dark-20)}
.diff .sq{background:var(--royal-blue);border:1px solid var(--royal-blue-light-20);width:52px;height:52px;font-size:1.35rem;transition:background-color .35s,color .35s,border-color .35s}
.diff li:hover .sq{background:var(--cream);color:var(--cream-text);border-color:var(--cream)}
.diff h3{font-size:1.1rem;margin-bottom:6px}
.diff p{font-size:.95rem;line-height:1.55}

/* proof */
.proof-grid{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,1fr);gap:20px;align-items:stretch}
.quote{margin:0;background:var(--cream);color:var(--cream-text);border-radius:24px;padding:clamp(28px,4vw,48px);display:grid;gap:28px;align-content:space-between}
.quote > .ic{font-size:2.4rem;color:var(--brand-green-dark-20);stroke-width:1.4}
.quote blockquote{margin:0;font:600 clamp(1.15rem,1.7vw,1.42rem)/1.5 var(--f-head);color:var(--cream-text);letter-spacing:-.01em}
.quote figcaption{display:flex;align-items:center;gap:14px}
.quote .lg{width:52px;height:52px;border-radius:14px;border:1.5px dashed var(--cream-text);display:grid;place-items:center;text-align:center;font:800 .52rem/1.15 var(--f-accent);letter-spacing:.08em;text-transform:uppercase;color:var(--cream-text);padding:4px}
.quote figcaption b{display:block;font:700 1rem/1.2 var(--f-head);color:var(--cream-text)}
.quote figcaption small{font-size:.84rem;color:var(--cream-text)}
.results{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:12px}
.res{grid-column:span 2;border:1.5px solid var(--hairline);border-radius:var(--r-lg);background:var(--white);padding:20px;display:grid;gap:8px;align-content:start}
.res .ic{font-size:1.3rem;color:var(--brand-blue)}
.res b{font:800 1.9rem/1.05 var(--f-head);color:var(--brand-blue)}
.res span{font:600 .9rem/1.35 var(--f-head);color:var(--ink)}
.results .res:last-child:nth-child(odd){grid-column:2/span 2}
.res.note{border-style:solid;border-color:var(--hairline);background:var(--white);align-content:center}
.res.note span{font:400 .84rem/1.5 var(--f-body);color:var(--slate)}

/* comparison */
.cmp-wrap{overflow-x:auto;border:1px solid var(--hairline);border-radius:24px;background:var(--white)}
.cmp{width:100%;min-width:680px;border-collapse:collapse;text-align:left}
.cmp th,.cmp td{padding:20px 24px;vertical-align:top;border-bottom:1px solid var(--hairline)}
.cmp tr:last-child td{border-bottom:0}
.cmp thead th{font:700 1.02rem/1.2 var(--f-head);color:var(--ink);background:var(--porcelain)}
.cmp thead th.us{background:var(--royal-blue);color:var(--white)}
.cmp thead th:first-child{font:800 .7rem/1.2 var(--f-accent);letter-spacing:.14em;text-transform:uppercase;color:var(--muted);width:18%}
.cmp tbody th{font:800 .7rem/1.4 var(--f-accent);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);padding-top:23px}
.cmp td{font-size:.97rem;line-height:1.5}
.cmp td span{display:flex;gap:12px}
.cmp td .ic{margin-top:4px;flex:none}
.cmp td.them{color:var(--slate);width:41%}
.cmp td.them .ic{color:var(--muted)}
.cmp td.us{background:var(--royal-blue);color:var(--white);border-bottom-color:var(--royal-blue-dark-20);font-weight:500}
.cmp td.us .ic{color:var(--cream)}
.cmp td.us .ok{flex:none;display:inline-grid;place-items:center;width:24px;height:24px;margin-top:0;border-radius:50%;background:var(--brand-green);color:var(--white)}
.cmp td.us .ok .ic{margin:0;color:var(--white);font-size:.85rem;stroke-width:2.4}
.cmp td.us span{align-items:flex-start}

/* closing */
.closing{background:var(--royal-blue)}
.closing .contact-copy .h2{font-weight:700}
.closing .lead{color:var(--pale-blue)}
.closing .cline .sq{background:var(--royal-blue-dark-40);border:1px solid var(--royal-blue-light-20)}
.closing .cline small{color:var(--royal-blue-light-40)}
.closing .cline b{color:var(--white)}
.closing .hero-ctas{margin-top:4px}
.form h3{font-size:1.25rem}
.form .form-sub{font-size:.9rem;margin-top:-6px}
.closing .form :focus-visible{outline-color:var(--brand-blue)}
.audit-list{list-style:none;margin:0;padding:0;display:grid;gap:10px}
.audit-list li{display:flex;gap:12px;align-items:flex-start;color:var(--white);font-size:.98rem}
.audit-list .tick{margin-top:3px}

@media (max-width:1100px){
  .inc-grid{grid-template-columns:repeat(2,minmax(0,1fr))}
}
@media (max-width:900px){
  .split,.why2,.proof-grid{grid-template-columns:1fr}
  .split-head,.why2-copy{position:static}
}
@media (max-width:640px){
  .inc-grid,.results{grid-template-columns:1fr}
  .results .res,.results .res:last-child:nth-child(odd){grid-column:auto}
  .tiles.fix .tile{min-height:0}
}
.closing .form{color:var(--slate)}
.closing .form h3{color:var(--ink)}

/* ===== v2 update: flat 3D hero scene (no shadows, no gradients; depth = solid back plates + perspective) ===== */
.h3d{position:relative;width:100%;max-width:620px;aspect-ratio:1/.96;justify-self:end;perspective:1700px;--rh:64px}
.h3d .note{position:absolute;left:0;right:0;bottom:-34px;text-align:center;font:700 .66rem/1.3 var(--f-accent);letter-spacing:.14em;text-transform:uppercase;color:var(--pale-blue)}
.scene{position:absolute;inset:0;transform-style:preserve-3d;transform:rotateX(var(--rx,10deg)) rotateY(var(--ry,-16deg));transition:transform .9s var(--ease)}
.scene-in{position:absolute;inset:0;transform-style:preserve-3d;animation:sway 10s ease-in-out infinite}
@keyframes sway{50%{transform:translate3d(0,-10px,0) rotateY(3deg)}}
.rings3d{position:absolute;inset:-4% -2% 6% -2%;width:104%;height:98%;transform:translateZ(-90px);overflow:visible}
.rings3d .spin{transform-origin:310px 290px}
.slab{position:absolute;border-radius:18px;background:var(--white);color:var(--ink);transform-style:preserve-3d}
.slab::before{content:"";position:absolute;inset:0;border-radius:inherit;background:var(--royal-blue-dark-40);border:1px solid var(--royal-blue-light-20);transform:translateZ(-14px)}
.slab > *{position:relative}

/* SERP console */
.serp3{left:23%;top:3%;width:50%;padding:12px 12px 10px;transform:translateZ(20px)}
.s-dots{display:flex;gap:6px;margin-bottom:10px}
.s-dots i{width:8px;height:8px;border-radius:50%;background:var(--hairline)}
.s-dots i:first-child{background:var(--brand-blue)} .s-dots i:nth-child(2){background:var(--brand-green)} .s-dots i:nth-child(3){background:var(--cream)}
.s-bar{display:flex;align-items:center;gap:8px;height:36px;padding:0 5px 0 12px;border-radius:var(--r-pill);border:1px solid var(--hairline);font:500 .74rem/1 var(--f-body);color:var(--ink);min-width:0}
.s-bar > .ic{color:var(--muted);font-size:.9rem}
.s-q{flex:1;min-width:0;white-space:nowrap;overflow:hidden}
.s-q::after{content:"";display:inline-block;width:1.5px;height:1em;margin-left:2px;vertical-align:-2px;background:var(--brand-blue);animation:blink 1s steps(1) infinite}
.s-go{width:28px;height:28px;border-radius:50%;flex:none;display:grid;place-items:center;background:var(--royal-blue);color:var(--white);font-size:.8rem}
.s-tabs{display:flex;gap:14px;margin:10px 4px 0;padding-bottom:8px;border-bottom:1px solid var(--hairline);font:600 .64rem/1 var(--f-head);color:var(--muted)}
.s-tabs .on{color:var(--brand-blue)}
.s-meta{font-size:.6rem;color:var(--muted);margin:8px 4px 4px}
.s-list{position:relative;height:calc(4 * var(--rh))}
.s-row{position:absolute;left:0;right:0;top:0;height:calc(var(--rh) - 6px);display:grid;grid-template-columns:24px minmax(0,1fr);gap:8px;align-items:start;padding:8px 8px;border-radius:12px;border:1px solid transparent;transform:translateY(calc(var(--slot) * var(--rh)));transition:transform .85s var(--ease),background-color .5s,border-color .5s}
.rk{width:22px;height:22px;border-radius:50%;display:grid;place-items:center;background:var(--porcelain);color:var(--slate);font:800 .66rem/1 var(--f-head);transition:background-color .5s,color .5s}
.sk{display:block;height:6px;border-radius:4px;background:var(--hairline);margin:4px 0 6px}
.sk.t{height:8px;background:var(--pale-blue)}
.s-row.you{background:var(--porcelain);border-color:var(--brand-blue-light-40);z-index:2}
.s-row.you .rk{background:var(--brand-blue);color:var(--white)}
.s-row.you.top{border-color:var(--brand-green)}
.s-row.you.top .rk{background:var(--brand-green)}
.s-url{display:flex;align-items:center;gap:6px;font-size:.58rem;color:var(--slate);white-space:nowrap;overflow:hidden}
.s-url i{width:12px;height:12px;border-radius:4px;background:var(--royal-blue);flex:none}
.s-title{font:500 .74rem/1.25 var(--f-body);color:var(--royal-blue);white-space:nowrap;overflow:hidden;text-overflow:ellipsis;margin-top:3px}
.s-snip{font-size:.58rem;line-height:1.35;color:var(--slate);white-space:nowrap;overflow:hidden;text-overflow:ellipsis;margin-top:2px}
.s-pill{position:absolute;right:8px;top:-10px;display:inline-flex;align-items:center;gap:5px;padding:5px 8px;border-radius:var(--r-pill);background:var(--brand-blue);color:var(--white);font:700 .58rem/1 var(--f-head);transition:background-color .5s}
.s-row.you.top .s-pill{background:var(--brand-green)}

/* visibility path */
.path3{left:0;top:30%;width:21%;padding:14px 12px;transform:translateZ(90px)}
.path3 h4,.an h4{font:700 .72rem/1.2 var(--f-head);color:var(--ink);margin:0 0 12px}
.path3 ol{list-style:none;margin:0;padding:0;display:grid;gap:12px;position:relative}
.path3 ol::before{content:"";position:absolute;left:8px;top:6px;bottom:6px;border-left:1.5px dashed var(--pale-blue)}
.path3 li{display:flex;align-items:center;gap:8px;font:600 .66rem/1.2 var(--f-head);color:var(--muted);transition:color .4s}
.path3 li i{width:18px;height:18px;border-radius:50%;flex:none;background:var(--white);border:1.5px solid var(--pale-blue);display:grid;place-items:center;color:var(--white);font-size:.6rem;transition:background-color .4s,border-color .4s;position:relative}
.path3 li.done{color:var(--ink)} .path3 li.done i{background:var(--brand-blue);border-color:var(--brand-blue)}
.path3 li.cur{color:var(--brand-green-dark-20)} .path3 li.cur i{background:var(--brand-green);border-color:var(--brand-green)}

/* analytics cards */
.an{right:0;width:29%;padding:14px}
.an1{top:9%;transform:translateZ(120px)}
.an2{top:47%;transform:translateZ(70px)}
.an-top{display:flex;justify-content:space-between;align-items:center;gap:6px;margin-bottom:6px}
.an-top h4{margin:0}
.up-pill{display:inline-flex;align-items:center;gap:4px;padding:4px 7px;border-radius:var(--r-pill);background:var(--brand-green);color:var(--white);font:700 .56rem/1 var(--f-head);white-space:nowrap}
.an small{display:block;font-size:.58rem;color:var(--muted)}
.an svg.sp{width:100%;height:auto;display:block;margin-top:8px;overflow:visible}
.sp .ln{stroke-dasharray:260;stroke-dashoffset:260}
.sp .ar{opacity:0;transition:opacity .8s .6s}
.go .sp .ln{animation:drawln 1.8s var(--ease) forwards}
.go .sp .ar{opacity:1}
@keyframes drawln{to{stroke-dashoffset:0}}
.bars3{display:flex;align-items:flex-end;gap:6px;height:64px;margin-top:10px}
.bars3 span{flex:1;border-radius:5px 5px 2px 2px;background:var(--pale-blue);height:var(--h);transform-origin:bottom;transform:scaleY(.15);transition:transform 1s var(--ease)}
.bars3 span:nth-child(n+4){background:var(--brand-blue)} .bars3 span:last-child{background:var(--brand-green)}
.go .bars3 span{transform:none}
.bars3 span:nth-child(2){transition-delay:.08s}.bars3 span:nth-child(3){transition-delay:.16s}.bars3 span:nth-child(4){transition-delay:.24s}.bars3 span:nth-child(5){transition-delay:.32s}.bars3 span:nth-child(6){transition-delay:.4s}

/* feature strip */
.feat3{position:absolute;left:3%;right:3%;bottom:2%;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:8px;padding:8px;border-radius:22px;background:var(--royal-blue-dark-20);border:1px solid var(--royal-blue-light-20);transform:translateZ(150px)}
.feat3 div{display:flex;align-items:center;gap:8px;min-width:0;padding:8px 10px;border-radius:14px;background:var(--white)}
.feat3 div:nth-child(2){background:var(--cream)}
.feat3 .fi{width:30px;height:30px;border-radius:50%;flex:none;display:grid;place-items:center;background:var(--porcelain);color:var(--brand-blue);font-size:.95rem}
.feat3 b{display:block;font:700 .7rem/1.2 var(--f-head);color:var(--ink);white-space:nowrap}
.feat3 small{display:block;font-size:.56rem;color:var(--slate);white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.feat3 div > span:last-child{min-width:0}

/* in-section CTA bars (replace CTA cards) */
.cta-bar{margin-top:28px;display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:18px 28px;padding:24px 28px;border-radius:var(--r-lg);background:var(--royal-blue);color:var(--pale-blue)}
.cta-bar > div{display:grid;gap:6px;min-width:0;max-width:62ch}
.cta-bar b{font:700 1.15rem/1.3 var(--f-head);color:var(--white)}
.cta-bar .cta-acts{display:flex;flex-wrap:wrap;gap:10px}
.dark .cta-bar{background:var(--cream);color:var(--cream-text)}
.dark .cta-bar b{color:var(--cream-text)}
.cta-bar .btn-line{border-color:var(--royal-blue-light-40);color:var(--white)}
.cta-bar .btn-line:hover{border-color:var(--cream);color:var(--cream)}
.tiles.fix{grid-template-columns:repeat(6,minmax(0,1fr))}
.tiles.fix .tile{grid-column:span 2}
.tiles.fix .tile:nth-child(n+4){grid-column:span 3}
.inc-grid{grid-template-columns:repeat(8,minmax(0,1fr))}
.inc-grid .inc{grid-column:span 2}
.inc-grid .inc:nth-child(5){grid-column:2/span 2}

/* image spaces */
.img-ph{min-height:260px;width:100%}
.img-ph.tall{min-height:340px}
.img-ph.wide{min-height:0;aspect-ratio:21/7;max-width:100%}
.inc-head{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(24px,4vw,56px);align-items:end;margin-bottom:48px}
.inc-head .sec-head{margin-bottom:0}
.inc-head .img-ph{min-height:220px}

@media (max-width:1100px){
  .tiles.fix{grid-template-columns:repeat(2,minmax(0,1fr))}
  .tiles.fix .tile,.tiles.fix .tile:nth-child(n+4){grid-column:auto}
  .tiles.fix .tile:last-child{grid-column:1/-1}
  .inc-grid{grid-template-columns:repeat(4,minmax(0,1fr))}
  .inc-grid .inc,.inc-grid .inc:nth-child(5){grid-column:span 2}
  .inc-grid .inc:last-child{grid-column:2/span 2}
}
@media (max-width:900px){
  .h3d{justify-self:center;margin-bottom:28px}
  .inc-head{grid-template-columns:1fr}
  .img-ph.wide{aspect-ratio:16/9}
}
@media (max-width:640px){
  .h3d{aspect-ratio:1/1.12;--rh:56px}
  .path3{display:none}
  .serp3{left:0;width:64%}
  .an{width:38%;padding:10px}
  .an2{top:50%}
  .feat3{grid-template-columns:repeat(2,minmax(0,1fr));left:0;right:0}
  .feat3 small{display:none}
  .s-snip{display:none}
  .tiles.fix,.inc-grid{grid-template-columns:1fr}
  .inc-grid .inc,.inc-grid .inc:nth-child(5),.inc-grid .inc:last-child{grid-column:auto}
  .cta-bar{padding:22px}
  .cta-bar .btn{flex:1 1 auto;justify-content:center}
}
@media (prefers-reduced-motion:reduce){
  .scene-in{animation:none}
}
.feat3 b{white-space:normal;font-size:.68rem}
.feat3 div{padding:8px}
.feat3 .fi{width:28px;height:28px;font-size:.85rem}
@media (max-width:640px){
  .h3d{aspect-ratio:1/1.08}
  .scene{--rx:8deg;--ry:-9deg}
  .feat3{display:none}
}


/* ===== hero fits the first screen on desktop (breadcrumb moved to JSON-LD) ===== */
@media (min-width:901px){
  .hero.svc{min-height:min(100svh,1000px);display:flex;align-items:center;padding-top:calc(76px + clamp(20px,4vh,48px) + env(safe-area-inset-top,0px));padding-bottom:clamp(44px,6vh,72px)}
  .hero.svc > .wrap{width:100%}
  .hero.svc .hero-copy{gap:clamp(14px,2.4vh,22px)}
  .hero.svc h1{font-size:clamp(2.3rem,min(3.9vw,6.6vh),3.5rem);line-height:1.07}
  .hero.svc .hero-sub{font-size:clamp(1rem,min(1.2vw,2.1vh),1.1rem);line-height:1.6;max-width:52ch}
  .hero.svc .hero-ctas{margin-top:clamp(0px,.6vh,6px)}
  .hero.svc .btn{height:clamp(46px,6vh,52px)}
  .hero.svc .h3d{max-width:580px}
}
/* short desktop screens: scale the hero scene as a whole so nothing inside it clips */
@media (min-width:901px) and (max-height:800px){.hero.svc .h3d{zoom:.94}}
@media (min-width:901px) and (max-height:740px){.hero.svc .h3d{zoom:.88}}
@media (min-width:901px) and (max-height:690px){.hero.svc .h3d{zoom:.8}}
@media (min-width:901px) and (max-height:640px){.hero.svc .h3d{zoom:.74}}

/* ===== CTA system (Karthik's design, 2026-10-06): pill + arrow capsule, flat, no shadows ===== */
:root{--cta-royal:#1a50c4;--cta-royal-deep:#123c9e}
.btn{min-height:56px;height:auto;padding:0 16px 0 28px;gap:14px;border:1.5px solid transparent;font:800 1rem/1 var(--f-accent);letter-spacing:0;justify-content:center;transition:background-color 180ms ease,border-color 180ms ease,color 180ms ease,transform 180ms ease}
.btn:hover{transform:translateY(-1px)}
.btn:hover .ic{transform:none}
.btn .arrow{display:inline-grid;place-items:center;width:34px;height:34px;border-radius:var(--r-pill);flex:none;transition:background-color 180ms ease,color 180ms ease}
.btn .arrow .ic{font-size:1.15rem;stroke-width:2}
.btn:focus-visible{outline:3px solid rgba(26,80,196,.28);outline-offset:4px;border-radius:var(--r-pill)}
.btn-blue{background:var(--cta-royal);color:var(--white)}
.btn-blue .arrow{background:rgba(255,255,255,.14);color:var(--white)}
.btn-blue:hover{background:var(--cta-royal-deep)}
.btn-outline{background:var(--white);border-color:rgba(26,80,196,.34);color:var(--cta-royal)}
.btn-outline .arrow{background:rgba(26,80,196,.1);color:var(--cta-royal)}
.btn-outline:hover{background:#f3f6ff;border-color:var(--cta-royal)}
.btn-cream{background:var(--cream);color:var(--cream-text)}
.btn-cream .arrow{background:rgba(58,61,24,.1);color:var(--cream-text)}
.btn-cream:hover{background:#f5f6d6}
.btn-ghost,.cta-bar .btn-line,.btn-line{background:transparent;border-color:rgba(236,238,201,.42);color:var(--cream)}
.btn-ghost .arrow,.btn-line .arrow{background:rgba(236,238,201,.12);color:var(--cream)}
.btn-ghost:hover,.cta-bar .btn-line:hover,.btn-line:hover{border-color:var(--cream);color:var(--cream)}
.btn-cream:focus-visible,.btn-ghost:focus-visible,.btn-line:focus-visible{outline-color:rgba(236,238,201,.5)}
.btn-sm,.nav .btn{min-height:46px;height:46px;padding:0 8px 0 20px;gap:10px;font-size:.92rem}
.btn-sm .arrow,.nav .btn .arrow{width:30px;height:30px}
@media (max-width:640px){
  .btn:not(.btn-sm){white-space:normal;text-align:center;line-height:1.25;padding-block:10px}
  .hero-ctas .btn,.cta-bar .btn{flex:1 1 100%}
}
@media (min-width:901px) and (max-height:760px){.hero.svc{padding-top:calc(76px + 14px + env(safe-area-inset-top,0px));padding-bottom:28px}}

/* ===== AEO & GEO page: hero shows one buyer question as a result, an answer feature and an AI response (illustrative) ===== */
.h3d.geo{--k-src:var(--brand-blue);--k-men:var(--brand-green);--k-cit:var(--royal-blue)}
.h3d.geo .note{bottom:-30px}
.serp3.g{left:0;top:1%;width:58%;transform:translateZ(20px)}
.g-row .tg{right:auto;left:8px}
.af{margin:10px 2px 8px;padding:10px 10px 9px;border-radius:12px;background:var(--porcelain);border:1px solid var(--hairline)}
.af-h{display:flex;align-items:center;gap:6px;font:700 .62rem/1 var(--f-head);color:var(--royal-blue);margin-bottom:6px}
.af-h .ic{font-size:.85rem;color:var(--brand-blue)}
.af .sk{margin:4px 0 5px}
.af-src,.ai-src{display:flex;flex-wrap:wrap;align-items:center;gap:6px;margin-top:8px}
.chip{position:relative;display:inline-flex;align-items:center;gap:5px;padding:4px 8px 4px 6px;border-radius:var(--r-pill);border:1.5px solid var(--hairline);background:var(--white);font:600 .55rem/1 var(--f-head);color:var(--slate);transition:border-color .45s,background-color .45s,color .45s}
.chip i{width:9px;height:9px;border-radius:3px;background:var(--pale-blue);flex:none}
.chip.you i{background:var(--royal-blue)}
.g-row{position:relative;padding:7px 8px;border-radius:12px;border:1.5px solid transparent;transition:border-color .45s,background-color .45s}
.g-row + .g-row{margin-top:3px}
.g-row .sk{margin:3px 0 5px}
.g-row.you{background:var(--porcelain)}
.g-row .s-title{margin-top:3px}
.tg{position:absolute;right:6px;top:-9px;padding:4px 7px;border-radius:var(--r-pill);font:700 .52rem/1 var(--f-head);font-style:normal;letter-spacing:.02em;color:var(--white);white-space:nowrap;opacity:0;transform:translateY(4px);transition:opacity .4s,transform .4s var(--ease);pointer-events:none;z-index:3}
.k-src .tg{background:var(--k-src)} .k-men .tg{background:var(--k-men)} .k-cit .tg{background:var(--k-cit)}
.chip .tg{right:auto;left:50%;top:-20px;transform:translate(-50%,4px)}
.ai3{right:0;top:21%;width:45%;padding:12px 12px 11px;transform:translateZ(110px)}
.ai-h{display:flex;align-items:center;justify-content:space-between;gap:6px;margin-bottom:10px}
.ai-h h4{display:flex;align-items:center;gap:6px;font:700 .7rem/1.2 var(--f-head);color:var(--ink);margin:0}
.ai-h h4 .ic{color:var(--brand-blue);font-size:.95rem}
.ill{padding:4px 7px;border-radius:var(--r-pill);border:1px dashed var(--muted);font:800 .5rem/1 var(--f-accent);letter-spacing:.1em;text-transform:uppercase;color:var(--slate)}
.ai-q{margin-left:16%;min-height:2.6em;padding:7px 10px;border-radius:12px 12px 4px 12px;background:var(--royal-blue);color:var(--white);font:500 .62rem/1.4 var(--f-body)}
.ai-a{margin:9px 0 0;font:400 .62rem/1.6 var(--f-body);color:var(--ink)}
.mn{position:relative;padding:1px 4px;border-radius:5px;background:transparent;color:var(--ink);font-weight:700;border-bottom:2px solid var(--brand-green-light-40);transition:background-color .45s,color .45s}
.ct{position:relative;display:inline-grid;place-items:center;min-width:15px;height:15px;margin-left:3px;border-radius:5px;background:var(--hairline);color:var(--slate);font:800 .52rem/1 var(--f-head);vertical-align:1px;transition:background-color .45s,color .45s}
.ai-src{padding-top:8px;border-top:1px solid var(--hairline)}
.ai-src small{font:800 .5rem/1 var(--f-accent);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-right:2px}
.key3{left:5%;bottom:3%;width:62%;padding:12px 14px;transform:translateZ(80px)}
.key3 h4{font:700 .7rem/1.2 var(--f-head);color:var(--ink);margin:0 0 10px}
.key3 ul{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:10px}
.key3 li{display:grid;grid-template-columns:16px minmax(0,1fr);gap:7px;align-items:start;padding:6px;border-radius:10px;transition:background-color .4s}
.key3 li b{display:block;font:700 .66rem/1.2 var(--f-head);color:var(--ink)}
.key3 li small{display:block;font-size:.56rem;line-height:1.3;color:var(--slate);margin-top:2px}
.kd{width:16px;height:16px;margin-top:1px;border-radius:50%;border:2px solid var(--kc);background:var(--white);transition:background-color .4s}
.key3 li[data-k="src"]{--kc:var(--k-src)} .key3 li[data-k="men"]{--kc:var(--k-men)} .key3 li[data-k="cit"]{--kc:var(--k-cit)}
/* active states, driven by data-k on the scene */
.h3d[data-k="src"] .key3 li[data-k="src"],.h3d[data-k="men"] .key3 li[data-k="men"],.h3d[data-k="cit"] .key3 li[data-k="cit"],.h3d[data-k="all"] .key3 li{background:var(--porcelain)}
.h3d[data-k="src"] .key3 li[data-k="src"] .kd,.h3d[data-k="men"] .key3 li[data-k="men"] .kd,.h3d[data-k="cit"] .key3 li[data-k="cit"] .kd,.h3d[data-k="all"] .key3 .kd{background:var(--kc)}
.h3d[data-k="src"] .g-row.k-src,.h3d[data-k="all"] .g-row.k-src{border-color:var(--k-src);background:var(--white)}
.h3d[data-k="men"] .mn,.h3d[data-k="all"] .mn{background:var(--k-men);color:var(--white)}
.h3d[data-k="cit"] .chip.k-cit,.h3d[data-k="all"] .chip.k-cit{border-color:var(--k-cit);color:var(--k-cit)}
.h3d[data-k="cit"] .ct,.h3d[data-k="all"] .ct{background:var(--k-cit);color:var(--white)}
.h3d[data-k="src"] .k-src .tg,.h3d[data-k="cit"] .af .k-cit .tg,.h3d[data-k="all"] .k-src .tg,.h3d[data-k="all"] .af .k-cit .tg{opacity:1;transform:none}
.h3d[data-k="cit"] .chip .tg,.h3d[data-k="all"] .chip .tg{transform:translate(-50%,0)}
@media (max-width:640px){
  .serp3.g{left:0;width:70%;top:0}
  .key3{display:none}
  .ai3{width:56%;top:40%}
  .af .sk:nth-of-type(3){display:none}
  .g-row:not(.you){display:none}
  .h3d.geo .note{bottom:-26px}
}

/* problem: buyer questions */
.mix.qs ul{display:grid;gap:8px}
.mix.qs li{justify-self:start;border-radius:14px;line-height:1.35;padding:9px 14px 9px 9px}
.mix.qs li i{flex:none;color:var(--brand-blue)}

/* six improvement tiles: two even rows of three */
.tiles.fix.six .tile,.tiles.fix.six .tile:nth-child(n+4){grid-column:span 2}
@media (max-width:1100px){.tiles.fix.six .tile:last-child{grid-column:auto}}
@media (max-width:640px){.tiles.fix.six .tile,.tiles.fix.six .tile:nth-child(n+4){grid-column:auto}}

/* why: two lead paragraphs */
.why2-copy .lead + .lead{margin-top:-4px}

/* proof: baseline report placeholder (no sample figures) */
.bl-grid{grid-template-columns:minmax(0,1.65fr) minmax(0,1fr);align-items:start}
.bl{margin:0;border:1.5px solid var(--hairline);border-radius:24px;background:var(--white);overflow:hidden;display:grid;align-content:start}
.bl-top{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:10px 16px;padding:18px 22px;background:var(--porcelain);border-bottom:1px solid var(--hairline)}
.bl-top small{display:block;font:800 .66rem/1 var(--f-accent);letter-spacing:.14em;text-transform:uppercase;color:var(--muted);margin-bottom:6px}
.bl-top b{font:700 1rem/1.3 var(--f-head);color:var(--ink)}
.bl-tag{padding:6px 10px;border-radius:var(--r-pill);border:1.5px dashed var(--muted);font:800 .62rem/1 var(--f-accent);letter-spacing:.1em;text-transform:uppercase;color:var(--brand-blue-dark-20)}
.bl-scroll{overflow-x:auto}
.bl-t{width:100%;min-width:640px;border-collapse:collapse;text-align:left}
.bl-t th,.bl-t td{padding:14px 16px;border-bottom:1px solid var(--hairline);font-size:.86rem;vertical-align:middle}
.bl-t thead th{font:800 .62rem/1.2 var(--f-accent);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);background:var(--white)}
.bl-t tbody th{font:600 .88rem/1.35 var(--f-head);color:var(--ink)}
.bl-t td{color:var(--slate)}
.bl-t .slot{display:inline-block;padding:5px 9px;border-radius:8px;border:1.5px dashed var(--pale-blue);font:600 .7rem/1 var(--f-head);color:var(--muted);white-space:nowrap}
.bl-key{display:flex;flex-wrap:wrap;align-items:center;gap:10px 18px;padding:14px 22px;font:600 .78rem/1.2 var(--f-head);color:var(--ink)}
.bl-key span{display:inline-flex;align-items:center;gap:7px}
.bl-key .kd{width:12px;height:12px;margin:0;background:var(--kc)}
.bl-key .bl-k-note{margin-left:auto;font:400 .78rem/1.4 var(--f-body);color:var(--slate)}
.bl-side{align-content:start;gap:20px}
.bl-side > .ic{font-size:2.2rem}
.bl-q{margin:0;font:600 clamp(1.1rem,1.6vw,1.32rem)/1.5 var(--f-head);color:var(--cream-text);letter-spacing:-.01em}
.bl-list{list-style:none;margin:0;padding:18px 0 0;border-top:1px solid rgba(58,61,24,.18);display:grid;gap:12px}
.bl-list li{display:flex;align-items:center;gap:10px;font:600 .92rem/1.3 var(--f-head);color:var(--cream-text)}
.bl-list .tick{width:24px;height:24px;flex:none;border-radius:50%;display:grid;place-items:center;background:var(--brand-green);color:var(--white);font-size:.8rem}
@media (max-width:1100px){.bl-grid{grid-template-columns:1fr}}

/* comparison: SEO / AEO / GEO */
.cmp.trio thead th{background:var(--royal-blue);color:var(--white)}
.cmp.trio thead th:first-child{color:var(--pale-blue);width:16%}
.cmp.trio tbody th{vertical-align:middle;padding-top:20px}
.cmp.trio td{vertical-align:middle}
.cmp.trio td.mf{font:600 1rem/1.4 var(--f-head);color:var(--ink);width:34%}
.cmp.trio td:last-child{color:var(--slate)}
.dz{display:inline-grid;place-items:center;min-width:64px;padding:9px 12px;border-radius:var(--r-pill);background:var(--c);color:var(--white);font:800 .82rem/1 var(--f-head);letter-spacing:.06em}
.cmp.trio tfoot td{background:var(--cream);color:var(--cream-text);font:600 1rem/1.5 var(--f-head);border-bottom:0}
.cmp.trio tfoot td span{align-items:center}
.cmp.trio tfoot .ic{margin-top:0;font-size:1.2rem;color:var(--brand-green-dark-20)}
.cmp.trio tbody tr:last-child td,.cmp.trio tbody tr:last-child th{border-bottom:1px solid var(--hairline)}

/* closing CTA pair */
.ct-acts{display:flex;flex-wrap:wrap;gap:10px}
@media (max-width:640px){.ct-acts .btn{flex:1 1 100%}}
.uc-top aside{max-width:none}
@media (max-width:640px){
  .h3d.geo{aspect-ratio:1/1.02}
  .h3d.geo .ai3{top:33%;width:62%}
  .h3d.geo .ai-src .chip:not(.you),.h3d.geo .ill{display:none}
  .h3d.geo .note{bottom:-22px}
}