/* Page styles for template "Service: Account-Based Marketing" (from ABM_Page.html).
   Loaded only on pages using this template, after assets/css/global.css. */

        /* Account Based Marketing page, built on the service page template (from homepage v2) — royal-blue hero with orbit visual, big-figure band,
   "dissected" problem card, dark card grid, numbered process, navy "why" block, contact form, FAQ, wordmark footer.
   Flat by request: no gradients, no shadows. Every colour is a Trilliant Digital design-system token. */
        :root {
            color-scheme: light;
            --brand-blue: #1279ac;
            --brand-green: #3e9a7b;
            --royal-blue: #123c9e;
            --deep-navy: #0b1c38;
            --cream: #eceec9;
            --ink: #16233c;
            --white: #ffffff;
            --porcelain: #f7fafd;
            --hairline: #d9e2ec;
            --pale-blue: #b9c9e4;
            --muted: #8a9ab5;
            --slate: #5b6b82;
            --brand-blue-light-40: #71afcd;
            --brand-blue-dark-20: #0e618a;
            --brand-green-light-40: #8bc2b0;
            --brand-green-dark-20: #327b62;
            --royal-blue-light-40: #718ac5;
            --royal-blue-light-20: #4163b1;
            --royal-blue-dark-20: #0e307e;
            --royal-blue-dark-40: #0b245f;
            --cream-light-20: #f0f1d4;
            --cream-text: #3a3d18;
            --f-head: "Montserrat", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
            --f-body: "Roboto", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
            --f-accent: "Nunito", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
            --r-md: 12px;
            --r-lg: 20px;
            --r-pill: 999px;
            --gutter: clamp(16px, 4vw, 40px);
            --ease: cubic-bezier(.2, .7, .2, 1);
        }

        *,
        *::before,
        *::after {
            box-sizing: border-box
        }

        html {
            scroll-behavior: smooth;
            scroll-padding-top: 84px
        }

        body {
            margin: 0;
            background: var(--white);
            color: var(--slate);
            font: 400 1.0625rem/1.65 var(--f-body);
            -webkit-font-smoothing: antialiased;
            overflow-x: hidden
        }

        h1,
        h2,
        h3,
        h4 {
            font-family: var(--f-head);
            color: var(--ink);
            margin: 0;
            text-wrap: balance;
            letter-spacing: -.015em
        }

        p {
            margin: 0
        }

        a {
            color: inherit;
            text-decoration: none
        }

        img {
            max-width: 100%;
            display: block
        }

        button,
        input,
        select,
        textarea {
            font: inherit;
            color: inherit
        }

        button {
            background: none;
            border: 0;
            cursor: pointer;
            padding: 0
        }

        :focus-visible {
            outline: 2px solid var(--brand-blue);
            outline-offset: 3px;
            border-radius: 6px
        }

        .dark :focus-visible {
            outline-color: var(--cream)
        }

        .ic {
            width: 1em;
            height: 1em;
            fill: none;
            stroke: currentColor;
            stroke-width: 1.75;
            stroke-linecap: round;
            stroke-linejoin: round;
            flex: none
        }

        .wrap {
            width: 100%;
            max-width: 1220px;
            margin-inline: auto;
            padding-inline: var(--gutter)
        }

        .sec {
            padding-block: clamp(72px, 9vw, 120px)
        }

        .dark {
            color: var(--pale-blue)
        }

        .dark h2,
        .dark h3 {
            color: var(--white)
        }

        .eyebrow {
            display: inline-flex;
            align-items: center;
            gap: 10px;
            font: 800 .76rem/1 var(--f-accent);
            letter-spacing: .16em;
            text-transform: uppercase;
            color: var(--brand-green-dark-20)
        }

        .eyebrow::before {
            content: "";
            width: 8px;
            height: 8px;
            border-radius: 50%;
            background: currentColor
        }

        .dark .eyebrow {
            color: var(--brand-green-light-40)
        }

        .h2 {
            font-size: clamp(1.9rem, 3.4vw, 2.9rem);
            line-height: 1.12;
            font-weight: 700
        }

        .h2 .em {
            color: var(--brand-blue)
        }

        .dark .h2 .em {
            color: var(--cream)
        }

        .lead {
            font-size: clamp(1rem, 1.25vw, 1.1rem);
            max-width: 58ch
        }

        .center {
            text-align: center;
            justify-items: center;
            margin-inline: auto
        }

        .ph-text {
            border-bottom: 1.5px dashed currentColor
        }

        /* buttons */
        .btn {
            display: inline-flex;
            align-items: center;
            gap: 10px;
            height: 52px;
            padding: 0 26px;
            border-radius: var(--r-pill);
            font: 700 .96rem/1 var(--f-head);
            white-space: nowrap;
            transition: transform .25s var(--ease), background-color .25s, border-color .25s, color .25s;
            border: 1.5px solid transparent
        }

        .btn .ic {
            transition: transform .25s var(--ease)
        }

        .btn:hover {
            transform: translateY(-2px)
        }

        .btn:hover .ic {
            transform: translateX(3px)
        }

        .btn-cream {
            background: var(--cream);
            color: var(--cream-text)
        }

        .btn-cream:hover {
            background: var(--cream-light-20)
        }

        .btn-blue {
            background: var(--brand-blue);
            color: var(--white)
        }

        .btn-blue:hover {
            background: var(--brand-blue-dark-20)
        }

        .btn-ghost {
            border-color: rgba(255, 255, 255, .35);
            color: var(--white)
        }

        .btn-ghost:hover {
            border-color: var(--cream);
            color: var(--cream)
        }

        .btn-sm {
            height: 42px;
            padding: 0 18px;
            font-size: .86rem
        }

        /* placeholders */
        .ph {
            display: grid;
            place-items: center;
            align-content: center;
            gap: 8px;
            text-align: center;
            padding: 18px;
            border-radius: var(--r-lg);
            background: var(--porcelain);
            border: 1.5px dashed var(--muted);
            color: var(--slate)
        }

        .ph .ic {
            font-size: 1.7rem;
            color: var(--brand-blue);
            stroke-width: 1.4
        }

        .ph-k {
            font: 800 .7rem/1.2 var(--f-accent);
            letter-spacing: .16em;
            text-transform: uppercase;
            color: var(--brand-blue-dark-20)
        }

        .ph-d {
            font-size: .84rem;
            line-height: 1.4;
            max-width: 32ch
        }

        .ph.on-dark {
            background: var(--royal-blue-dark-40);
            border-color: var(--royal-blue-light-40);
            color: var(--pale-blue)
        }

        .ph.on-dark .ph-k {
            color: var(--cream)
        }

        .ph.on-dark .ic {
            color: var(--pale-blue)
        }

        /* reveal (below-the-fold only) */
        .motion .rv.wait {
            opacity: 0;
            transform: translateY(22px);
            transition: opacity .7s var(--ease), transform .7s var(--ease);
            transition-delay: var(--d, 0s)
        }

        .motion .rv.wait.in {
            opacity: 1;
            transform: none
        }

        /* nav */
        .nav {
            position: fixed;
            inset: 0 0 auto 0;
            z-index: 50;
            padding-top: env(safe-area-inset-top, 0px);
            transition: background-color .3s, border-color .3s;
            border-bottom: 1px solid transparent
        }

        .nav-in {
            display: flex;
            align-items: center;
            gap: 24px;
            height: 76px
        }

        .nav.scrolled {
            background: var(--white);
            border-bottom-color: var(--hairline)
        }

        .logo {
            position: relative;
            display: block;
            width: 168px;
            height: 26px;
            flex: none
        }

        .logo img {
            position: absolute;
            inset: 0;
            width: 100%;
            height: auto;
            transition: opacity .3s
        }

        .logo .l-color {
            opacity: 0
        }

        .nav.scrolled .l-white {
            opacity: 0
        }

        .nav.scrolled .l-color {
            opacity: 1
        }

        .nav-links {
            display: flex;
            gap: 2px;
            list-style: none;
            margin: 0 0 0 auto;
            padding: 0
        }

        .nav-links a {
            display: block;
            padding: 10px 14px;
            border-radius: var(--r-pill);
            font: 600 .9rem/1 var(--f-head);
            color: var(--white);
            transition: color .2s, background-color .2s
        }

        .nav-links a:hover {
            background: var(--royal-blue-dark-20)
        }

        .nav.scrolled .nav-links a {
            color: var(--ink)
        }

        .nav.scrolled .nav-links a:hover {
            background: var(--porcelain);
            color: var(--brand-blue)
        }

        .nav .btn {
            height: 44px;
            padding: 0 20px;
            font-size: .88rem
        }

        .nav .btn-blue {
            display: none
        }

        .nav.scrolled .btn-cream {
            display: none
        }

        .nav.scrolled .btn-blue {
            display: inline-flex
        }

        .menu-btn {
            display: none;
            width: 44px;
            height: 44px;
            place-items: center;
            color: var(--white);
            font-size: 1.4rem;
            margin-left: auto
        }

        .nav.scrolled .menu-btn {
            color: var(--ink)
        }

        .mobile-menu {
            display: none
        }

        /* 1 hero */
        .hero {
            background: var(--royal-blue);
            color: var(--pale-blue);
            padding-top: calc(140px + env(safe-area-inset-top, 0px));
            padding-bottom: clamp(64px, 8vw, 104px);
            position: relative;
            overflow: hidden
        }

        .hero-grid {
            display: grid;
            grid-template-columns: minmax(0, 1.02fr) minmax(0, 1fr);
            gap: clamp(32px, 4vw, 64px);
            align-items: center
        }

        .hero-copy {
            display: grid;
            gap: 24px;
            justify-items: start
        }

        .pill-tag {
            display: inline-flex;
            align-items: center;
            gap: 10px;
            padding: 8px 14px;
            border-radius: var(--r-pill);
            border: 1px solid var(--royal-blue-light-40);
            font: 800 .72rem/1 var(--f-accent);
            letter-spacing: .16em;
            text-transform: uppercase;
            color: var(--cream)
        }

        .pill-tag i {
            width: 4px;
            height: 4px;
            border-radius: 50%;
            background: var(--brand-green-light-40)
        }

        .hero h1 {
            color: var(--white);
            font-size: clamp(2.4rem, 4.8vw, 4rem);
            line-height: 1.06;
            font-weight: 800;
            letter-spacing: -.025em
        }

        .hero h1 .em {
            color: var(--cream)
        }

        .hero-sub {
            font-size: clamp(1.03rem, 1.3vw, 1.16rem);
            max-width: 50ch
        }

        .hero-ctas {
            display: flex;
            flex-wrap: wrap;
            gap: 12px;
            margin-top: 6px
        }

        .orbit {
            position: relative;
            aspect-ratio: 1/0.9;
            max-width: 560px;
            width: 100%;
            justify-self: end
        }

        .orbit svg.rings {
            position: absolute;
            inset: 0;
            width: 100%;
            height: 100%
        }

        .spin {
            transform-origin: 280px 252px;
            animation: spin 90s linear infinite
        }

        @keyframes spin {
            to {
                transform: rotate(360deg)
            }
        }

        .draw {
            stroke-dasharray: 1400;
            stroke-dashoffset: 1400;
            animation: draw 2.4s var(--ease) .3s forwards
        }

        @keyframes draw {
            to {
                stroke-dashoffset: 0
            }
        }

        .o-node {
            position: absolute;
            width: 52px;
            height: 52px;
            margin: -26px 0 0 -26px;
            border-radius: 16px;
            background: var(--white);
            color: var(--brand-blue);
            display: grid;
            place-items: center;
            font-size: 1.35rem;
            animation: bob 7s ease-in-out infinite;
            animation-delay: var(--bd, 0s)
        }

        @keyframes bob {
            50% {
                transform: translateY(-8px)
            }
        }

        .o-hub {
            position: absolute;
            left: 50%;
            top: 56%;
            width: 108px;
            height: 108px;
            margin: -54px 0 0 -54px;
            border-radius: 30px;
            background: var(--white);
            display: grid;
            place-items: center
        }

        .o-hub svg {
            width: 66px;
            height: auto
        }

        .o-card {
            position: absolute;
            background: var(--white);
            border-radius: 14px;
            padding: 12px 14px;
            display: grid;
            gap: 4px;
            min-width: 160px;
            color: var(--ink)
        }

        .o-card b {
            font: 700 .84rem/1.2 var(--f-head)
        }

        .o-card span {
            font-size: .74rem;
            color: var(--slate);
            display: flex;
            align-items: center;
            gap: 6px
        }

        .o-card .up {
            display: inline-flex;
            align-items: center;
            gap: 6px;
            font: 700 .72rem/1 var(--f-head);
            color: var(--brand-green-dark-20)
        }

        .live {
            width: 8px;
            height: 8px;
            border-radius: 50%;
            background: var(--brand-green);
            animation: blink 2s ease-in-out infinite
        }

        @keyframes blink {
            50% {
                opacity: .3
            }
        }

        .orbit .note {
            position: absolute;
            left: 0;
            right: 0;
            bottom: -30px;
            text-align: center;
            font: 700 .66rem/1.3 var(--f-accent);
            letter-spacing: .14em;
            text-transform: uppercase;
            color: var(--pale-blue)
        }

        /* 2 figures band */
        .figs {
            border-bottom: 1px solid var(--hairline);
            padding-block: clamp(40px, 5vw, 60px)
        }

        .figs-grid {
            display: grid;
            grid-template-columns: repeat(4, minmax(0, 1fr))
        }

        .fig {
            display: flex;
            align-items: baseline;
            gap: 12px;
            padding: 6px clamp(10px, 2vw, 28px)
        }

        .fig+.fig {
            border-left: 1px solid var(--hairline)
        }

        .fig:first-child {
            padding-left: 0
        }

        .fig b {
            font: 800 clamp(2rem, 3.4vw, 2.9rem)/1 var(--f-head);
            color: var(--ink);
            letter-spacing: -.02em;
            white-space: nowrap
        }

        .fig b .ph-text {
            color: var(--brand-blue)
        }

        .fig>span {
            font: 700 .7rem/1.3 var(--f-accent);
            letter-spacing: .12em;
            text-transform: uppercase;
            color: var(--muted);
            max-width: 12ch
        }

        /* 3 dissected */
        .dis-card {
            border: 1px solid var(--hairline);
            border-radius: 28px;
            background: var(--white);
            padding: clamp(32px, 5vw, 64px) clamp(20px, 4vw, 56px);
            display: grid;
            gap: 12px;
            text-align: center;
            justify-items: center
        }

        .dis-card .lead {
            margin-inline: auto
        }

        .chaos {
            position: relative;
            width: 100%;
            max-width: 820px;
            height: 300px;
            margin: 18px auto 8px
        }

        .chaos>svg {
            position: absolute;
            inset: 0;
            width: 100%;
            height: 100%
        }

        .chaos>svg path {
            fill: none;
            stroke: var(--hairline);
            stroke-width: 1.5;
            stroke-dasharray: 4 6
        }

        .chip-t {
            position: absolute;
            transform: translate(-50%, -50%);
            display: inline-flex;
            align-items: center;
            gap: 8px;
            padding: 8px 13px 8px 9px;
            border-radius: var(--r-pill);
            background: var(--white);
            border: 1px solid var(--hairline);
            font: 600 .8rem/1 var(--f-head);
            color: var(--ink);
            white-space: nowrap;
            transition: transform .6s var(--ease), border-color .4s, opacity .4s
        }

        .chip-t i {
            width: 26px;
            height: 26px;
            border-radius: 50%;
            display: grid;
            place-items: center;
            background: var(--porcelain);
            color: var(--muted);
            font-size: .85rem
        }

        .chaos-core {
            position: absolute;
            left: 50%;
            top: 50%;
            width: 76px;
            height: 76px;
            margin: -38px 0 0 -38px;
            border-radius: 50%;
            background: var(--porcelain);
            border: 1.5px dashed var(--muted);
            display: grid;
            place-items: center;
            color: var(--muted);
            font-size: 1.6rem;
            transition: background-color .5s, color .5s, border-color .5s
        }

        .chaos.solved .chip-t {
            border-color: var(--brand-blue-light-40)
        }

        .chaos.solved .chip-t i {
            background: var(--brand-blue);
            color: var(--white)
        }

        .chaos.solved .chaos-core {
            background: var(--brand-green);
            border: 1.5px solid var(--brand-green);
            color: var(--white)
        }

        .chaos.solved>svg path {
            stroke: var(--brand-green-light-40)
        }

        .seg {
            display: inline-flex;
            padding: 4px;
            border-radius: var(--r-pill);
            background: var(--porcelain);
            border: 1px solid var(--hairline)
        }

        .seg button {
            padding: 10px 18px;
            border-radius: var(--r-pill);
            font: 700 .82rem/1 var(--f-head);
            color: var(--slate);
            transition: background-color .3s, color .3s
        }

        .seg button[aria-pressed="true"] {
            background: var(--ink);
            color: var(--white)
        }

        .dis-stats {
            width: 100%;
            display: grid;
            grid-template-columns: repeat(3, minmax(0, 1fr));
            margin-top: 28px;
            border-top: 1px solid var(--hairline);
            text-align: left
        }

        .dis-stats div {
            padding: 24px clamp(10px, 2vw, 28px) 0
        }

        .dis-stats div+div {
            border-left: 1px solid var(--hairline)
        }

        .dis-stats b {
            display: block;
            font: 800 1.5rem/1.15 var(--f-head);
            color: var(--ink);
            transition: opacity .25s
        }

        .dis-stats span {
            display: block;
            font-size: .92rem;
            margin-top: 6px;
            transition: opacity .25s
        }

        /* 4 dark grid */
        .grid-dark {
            background: var(--deep-navy)
        }

        .gd-head {
            display: flex;
            flex-wrap: wrap;
            align-items: end;
            justify-content: space-between;
            gap: 24px;
            margin-bottom: 40px
        }

        .gd-head>div:first-child {
            display: grid;
            gap: 16px;
            max-width: 640px
        }

        .tabs {
            display: inline-flex;
            padding: 4px;
            border-radius: var(--r-pill);
            border: 1px solid var(--royal-blue-dark-20);
            background: var(--royal-blue-dark-40)
        }

        .tabs button {
            padding: 10px 18px;
            border-radius: var(--r-pill);
            font: 700 .84rem/1 var(--f-head);
            color: var(--pale-blue);
            transition: background-color .3s, color .3s
        }

        .tabs button[aria-selected="true"] {
            background: var(--cream);
            color: var(--cream-text)
        }

        .tiles {
            display: grid;
            grid-template-columns: repeat(4, minmax(0, 1fr));
            gap: 16px
        }

        .tiles[data-cols="3"] {
            grid-template-columns: repeat(3, minmax(0, 1fr))
        }

        .tile {
            position: relative;
            min-height: 290px;
            border-radius: var(--r-lg);
            background: var(--royal-blue-dark-40);
            border: 1px solid var(--royal-blue-dark-20);
            padding: 22px;
            display: flex;
            flex-direction: column;
            gap: 10px;
            overflow: hidden;
            transition: transform .45s var(--ease), border-color .45s, background-color .45s;
            min-width: 0
        }

        .tile:hover {
            transform: translateY(-6px);
            border-color: var(--royal-blue-light-40);
            background: var(--royal-blue-dark-20)
        }

        .tile-top {
            display: flex;
            justify-content: space-between;
            align-items: flex-start;
            gap: 10px
        }

        .sq {
            width: 44px;
            height: 44px;
            border-radius: 12px;
            display: grid;
            place-items: center;
            font-size: 1.25rem;
            color: var(--white)
        }

        .tile-top small {
            font: 700 .68rem/1.3 var(--f-accent);
            letter-spacing: .12em;
            text-transform: uppercase;
            color: var(--royal-blue-light-40);
            text-align: right
        }

        .tile .k {
            margin-top: 18px;
            font: 700 .72rem/1 var(--f-accent);
            letter-spacing: .1em;
            text-transform: uppercase;
            color: var(--brand-green-light-40)
        }

        .tile h3 {
            font-size: 1.14rem;
            line-height: 1.25;
            font-weight: 700;
            position: relative;
            z-index: 1
        }

        .tile p {
            font-size: .88rem;
            line-height: 1.5;
            color: var(--pale-blue);
            max-width: 28ch;
            position: relative;
            z-index: 1
        }

        .tile .more {
            margin-top: auto;
            display: inline-flex;
            align-items: center;
            gap: 8px;
            font: 700 .82rem/1 var(--f-head);
            color: var(--white);
            position: relative;
            z-index: 1
        }

        .tile .more .ic {
            transition: transform .25s var(--ease)
        }

        .tile:hover .more .ic {
            transform: translateX(4px)
        }

        .art {
            position: absolute;
            right: -18px;
            bottom: -18px;
            width: 118px;
            height: 118px;
            opacity: .7;
            transition: transform .7s var(--ease);
            pointer-events: none
        }

        .tile:hover .art {
            transform: translate(-6px, -6px) rotate(-4deg)
        }

        .tile.cta {
            background: var(--cream);
            border-color: var(--cream)
        }

        .tile.cta h3 {
            color: var(--cream-text)
        }

        .tile.cta p {
            color: var(--cream-text)
        }

        .tile.cta .more {
            color: var(--cream-text)
        }

        .tile.cta .k {
            color: var(--brand-green-dark-20)
        }

        .tile.cta:hover {
            background: var(--cream-light-20);
            border-color: var(--cream-light-20)
        }

        .tile .ph.on-dark {
            margin-top: 6px;
            padding: 10px;
            border-radius: 10px;
            min-height: 0
        }

        .panel[hidden] {
            display: none
        }

        /* 5 process */
        .proc-head {
            display: grid;
            gap: 16px;
            justify-items: center;
            text-align: center;
            margin-bottom: 56px
        }

        .proc-row {
            position: relative;
            display: grid;
            grid-template-columns: repeat(4, minmax(0, 1fr));
            gap: 20px
        }

        .proc-row svg.path {
            position: absolute;
            left: 0;
            top: 0;
            width: 100%;
            height: 220px;
            overflow: visible;
            pointer-events: none
        }

        .proc-row svg.path path {
            fill: none;
            stroke: var(--muted);
            stroke-width: 1.5;
            stroke-dasharray: 5 7
        }

        .pstep {
            position: relative;
            display: grid;
            justify-items: center;
            text-align: center;
            gap: 14px
        }

        .circle {
            position: relative;
            width: 200px;
            height: 200px;
            max-width: 100%;
            border-radius: 50%;
            border: 1.5px solid var(--hairline);
            background: var(--white);
            display: grid;
            place-items: center;
            align-content: center;
            gap: 8px;
            padding: 26px;
            transition: border-color .45s, background-color .45s, transform .45s var(--ease)
        }

        .circle .ic {
            font-size: 1.7rem;
            color: var(--brand-blue)
        }

        .circle h3 {
            font-size: 1.04rem
        }

        .circle p {
            font-size: .8rem;
            line-height: 1.45
        }

        .num {
            position: absolute;
            top: -16px;
            left: 50%;
            margin-left: -22px;
            width: 44px;
            height: 44px;
            border-radius: 50%;
            display: grid;
            place-items: center;
            background: var(--brand-blue);
            color: var(--white);
            font: 800 .9rem/1 var(--f-head);
            border: 4px solid var(--white);
            transition: background-color .45s
        }

        .pstep.on .circle {
            border-color: var(--brand-blue);
            background: var(--porcelain);
            transform: translateY(-6px)
        }

        .pstep.on .num {
            background: var(--brand-green)
        }

        .pstep .chips {
            display: flex;
            flex-wrap: wrap;
            justify-content: center;
            gap: 6px
        }

        .chip {
            display: inline-flex;
            align-items: center;
            padding: 6px 10px;
            border-radius: var(--r-pill);
            border: 1px solid var(--hairline);
            background: var(--white);
            font: 600 .72rem/1 var(--f-body);
            color: var(--slate)
        }

        /* 6 why */
        .why {
            background: var(--deep-navy)
        }

        .why-top {
            display: flex;
            flex-wrap: wrap;
            justify-content: space-between;
            align-items: end;
            gap: 24px;
            margin-bottom: 44px
        }

        .why-top>div {
            display: grid;
            gap: 16px;
            max-width: 620px
        }

        .why-grid {
            display: grid;
            grid-template-columns: minmax(0, 1fr) minmax(0, 1.05fr);
            gap: clamp(28px, 4vw, 56px);
            align-items: stretch
        }

        .why-grid .ph {
            min-height: 380px;
            border-radius: 24px
        }

        .feats {
            display: grid;
            grid-template-columns: repeat(2, minmax(0, 1fr));
            gap: 36px 32px;
            align-content: center
        }

        .feat {
            display: grid;
            gap: 10px;
            align-content: start
        }

        .feat .sq {
            background: var(--royal-blue);
            border: 1px solid var(--royal-blue-light-20);
            width: 52px;
            height: 52px;
            font-size: 1.4rem;
            transition: background-color .35s, color .35s
        }

        .feat:hover .sq {
            background: var(--cream);
            color: var(--cream-text);
            border-color: var(--cream)
        }

        .feat h3 {
            font-size: 1.1rem
        }

        .feat p {
            font-size: .93rem;
            line-height: 1.55
        }

        /* 7 contact */
        .contact-grid {
            display: grid;
            grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
            gap: clamp(32px, 5vw, 72px);
            align-items: center
        }

        .contact-copy {
            display: grid;
            gap: 22px;
            justify-items: start
        }

        .contact-copy .h2 {
            font-weight: 600
        }

        .contact-copy .h2 b {
            font-weight: 800;
            color: var(--brand-blue)
        }

        .cline {
            display: flex;
            align-items: center;
            gap: 16px
        }

        .cline .sq {
            background: var(--brand-blue);
            width: 50px;
            height: 50px;
            font-size: 1.3rem
        }

        .cline small {
            display: block;
            font: 700 .7rem/1 var(--f-accent);
            letter-spacing: .12em;
            text-transform: uppercase;
            color: var(--muted);
            margin-bottom: 6px
        }

        .cline b {
            font: 600 1rem/1.3 var(--f-head);
            color: var(--ink)
        }

        .form {
            border: 1px solid var(--hairline);
            border-radius: 24px;
            background: var(--white);
            padding: clamp(22px, 3vw, 36px);
            display: grid;
            gap: 16px
        }

        .field {
            display: grid;
            gap: 7px
        }

        .field label {
            font: 700 .8rem/1 var(--f-head);
            color: var(--ink)
        }

        .field input,
        .field select,
        .field textarea {
            width: 100%;
            border: 1px solid var(--hairline);
            border-radius: 10px;
            background: var(--porcelain);
            padding: 13px 14px;
            font-size: .95rem;
            color: var(--ink);
            transition: border-color .2s, background-color .2s
        }

        .field textarea {
            min-height: 110px;
            resize: vertical
        }

        .field input:focus,
        .field select:focus,
        .field textarea:focus {
            outline: none;
            border-color: var(--brand-blue);
            background: var(--white)
        }

        .form-row {
            display: grid;
            grid-template-columns: 1fr 1fr;
            gap: 14px
        }

        .form .btn {
            justify-self: start;
            margin-top: 4px
        }

        .form-msg {
            font-size: .86rem;
            color: var(--brand-green-dark-20);
            min-height: 1.2em
        }

        /* 8 faq */
        .faq-grid {
            display: grid;
            grid-template-columns: minmax(0, .7fr) minmax(0, 1.3fr);
            gap: clamp(28px, 5vw, 72px);
            align-items: start
        }

        .faq-side {
            display: grid;
            gap: 18px;
            position: sticky;
            top: 110px;
            align-content: start
        }

        .faq-side .ask {
            margin-top: 24px;
            display: grid;
            gap: 12px;
            justify-items: start
        }

        .faq-side .ask b {
            font: 700 1.05rem/1.3 var(--f-head);
            color: var(--ink)
        }

        .faqs {
            display: grid;
            gap: 12px
        }

        .q {
            border: 1px solid var(--hairline);
            border-radius: 16px;
            background: var(--white);
            transition: background-color .35s, border-color .35s
        }

        .q button {
            width: 100%;
            display: flex;
            align-items: center;
            justify-content: space-between;
            gap: 16px;
            padding: 20px 22px;
            text-align: left;
            font: 600 1rem/1.4 var(--f-head);
            color: var(--ink)
        }

        .q .tog {
            width: 30px;
            height: 30px;
            border-radius: 50%;
            flex: none;
            display: grid;
            place-items: center;
            background: var(--royal-blue);
            color: var(--white);
            font-size: 1rem;
            transition: transform .35s var(--ease), background-color .35s
        }

        .q .ans {
            display: grid;
            grid-template-rows: 0fr;
            transition: grid-template-rows .4s var(--ease)
        }

        .q .ans>div {
            overflow: hidden
        }

        .q .ans p {
            padding: 0 22px 22px;
            font-size: .95rem;
            line-height: 1.6
        }

        .q.open {
            background: var(--royal-blue);
            border-color: var(--royal-blue)
        }

        .q.open button {
            color: var(--white)
        }

        .q.open .tog {
            background: var(--cream);
            color: var(--cream-text);
            transform: rotate(45deg)
        }

        .q.open .ans {
            grid-template-rows: 1fr
        }

        .q.open .ans p {
            color: var(--pale-blue)
        }

        /* 9 wordmark + footer */
        .foot {
            background: var(--deep-navy);
            color: var(--pale-blue);
            overflow: hidden
        }

        .mark-band {
            border-bottom: 1px solid var(--royal-blue-dark-20);
            padding-top: 56px;
            overflow: hidden
        }

        .wordmark {
            font: 800 clamp(4rem, 15.5vw, 13.5rem)/.8 var(--f-head);
            letter-spacing: -.04em;
            color: transparent;
            -webkit-text-stroke: 1.5px var(--royal-blue-light-20);
            white-space: nowrap;
            text-align: center;
            transform: translateY(12%);
            user-select: none
        }

        .foot-grid {
            display: grid;
            grid-template-columns: minmax(0, 1.4fr) repeat(3, minmax(0, 1fr));
            gap: 40px;
            padding-block: 64px 40px
        }

        .foot-brand {
            display: grid;
            gap: 18px;
            align-content: start
        }

        .foot-brand img {
            width: 180px
        }

        .foot-brand p {
            font-size: .92rem;
            max-width: 36ch
        }

        .socials {
            display: flex;
            gap: 8px
        }

        .socials a {
            width: 38px;
            height: 38px;
            border-radius: 10px;
            display: grid;
            place-items: center;
            border: 1px solid var(--royal-blue-dark-20);
            color: var(--pale-blue);
            transition: background-color .25s, color .25s, border-color .25s
        }

        .socials a:hover {
            background: var(--cream);
            color: var(--cream-text);
            border-color: var(--cream)
        }

        .foot h4 {
            font: 700 .8rem/1 var(--f-accent);
            letter-spacing: .14em;
            text-transform: uppercase;
            color: var(--white);
            margin-bottom: 18px
        }

        .foot ul {
            list-style: none;
            margin: 0;
            padding: 0;
            display: grid;
            gap: 11px;
            font-size: .92rem
        }

        .foot li {
            display: flex;
            gap: 10px
        }

        .foot li .ic {
            margin-top: 4px;
            color: var(--brand-green-light-40)
        }

        .foot a:hover {
            color: var(--cream)
        }

        .foot-base {
            border-top: 1px solid var(--royal-blue-dark-20);
            padding-block: 22px;
            display: flex;
            flex-wrap: wrap;
            justify-content: space-between;
            gap: 12px;
            font-size: .84rem
        }

        /* responsive */
        @media (max-width:1100px) {

            .nav-links,
            .nav .btn {
                display: none !important
            }

            .menu-btn {
                display: grid
            }

            .mobile-menu {
                position: fixed;
                inset: calc(76px + env(safe-area-inset-top, 0px)) 0 auto 0;
                z-index: 49;
                background: var(--white);
                border-bottom: 1px solid var(--hairline);
                padding: 8px var(--gutter) 22px;
                display: grid;
                opacity: 0;
                transform: translateY(-10px);
                pointer-events: none;
                transition: opacity .3s, transform .3s var(--ease)
            }

            .mobile-menu.open {
                opacity: 1;
                transform: none;
                pointer-events: auto
            }

            .mobile-menu a:not(.btn) {
                padding: 14px 2px;
                border-bottom: 1px solid var(--hairline);
                font: 600 1rem/1 var(--f-head);
                color: var(--ink)
            }

            .mobile-menu .btn {
                justify-content: center;
                margin-top: 14px
            }

            .tiles,
            .tiles[data-cols="3"] {
                grid-template-columns: repeat(2, minmax(0, 1fr))
            }

            .proc-row {
                grid-template-columns: repeat(2, minmax(0, 1fr));
                row-gap: 48px
            }

            .proc-row svg.path {
                display: none
            }

            .foot-grid {
                grid-template-columns: repeat(3, minmax(0, 1fr))
            }

            .foot-brand {
                grid-column: 1/-1
            }
        }

        @media (max-width:900px) {

            .hero-grid,
            .why-grid,
            .contact-grid,
            .faq-grid {
                grid-template-columns: 1fr
            }

            .orbit {
                justify-self: center;
                margin-bottom: 24px
            }

            .figs-grid {
                grid-template-columns: repeat(2, minmax(0, 1fr));
                row-gap: 28px
            }

            .fig:nth-child(3) {
                border-left: 0;
                padding-left: 0
            }

            .faq-side {
                position: static
            }

            .chaos {
                height: 340px
            }
        }

        @media (max-width:640px) {

            .figs-grid,
            .tiles,
            .tiles[data-cols="3"],
            .proc-row,
            .feats {
                grid-template-columns: 1fr
            }

            .fig {
                padding: 0 !important;
                border-left: 0 !important
            }

            .dis-stats {
                grid-template-columns: 1fr
            }

            .dis-stats div+div {
                border-left: 0;
                border-top: 1px solid var(--hairline);
                margin-top: 20px
            }

            .chaos {
                height: auto;
                display: flex;
                flex-wrap: wrap;
                justify-content: center;
                gap: 8px;
                padding-top: 96px
            }

            .chaos>svg {
                display: none
            }

            .chaos .chip-t {
                position: static;
                transform: none
            }

            .chaos-core {
                top: 10px;
                margin-top: 0
            }

            .form-row {
                grid-template-columns: 1fr
            }

            .foot-grid {
                grid-template-columns: 1fr 1fr
            }

            .hero-ctas .btn {
                flex: 1 1 auto;
                justify-content: center
            }

            .tile {
                min-height: 250px
            }
        }

        @media (prefers-reduced-motion:reduce) {

            *,
            *::before,
            *::after {
                animation-duration: .001ms !important;
                animation-iteration-count: 1 !important;
                transition-duration: .001ms !important;
                scroll-behavior: auto !important
            }

            .draw {
                stroke-dashoffset: 0
            }
        }

        /* ===== Service page additions (built on the v2 system above; flat, tokens only) ===== */
        .sec-alt {
            background: var(--porcelain)
        }

        .sec-head {
            display: grid;
            gap: 16px;
            max-width: 720px;
            margin-bottom: 48px
        }

        .sec-head.center {
            text-align: center;
            justify-items: center
        }

        .nav-links a[aria-current="page"] {
            background: var(--royal-blue-dark-20)
        }

        .nav.scrolled .nav-links a[aria-current="page"] {
            background: var(--porcelain);
            color: var(--brand-blue)
        }

        /* hero (service variant) */
        .hero.svc {
            padding-bottom: clamp(72px, 8vw, 112px)
        }

        .crumbs {
            display: flex;
            flex-wrap: wrap;
            align-items: center;
            gap: 8px;
            list-style: none;
            margin: 0;
            padding: 0;
            font: 600 .8rem/1 var(--f-head);
            color: var(--royal-blue-light-40)
        }

        .crumbs li {
            display: flex;
            align-items: center;
            gap: 8px
        }

        .crumbs a:hover {
            color: var(--cream)
        }

        .crumbs .ic {
            font-size: .85rem
        }

        .crumbs [aria-current] {
            color: var(--pale-blue)
        }

        .hero-note {
            display: flex;
            flex-wrap: wrap;
            gap: 8px 18px;
            margin-top: 4px;
            font-size: .88rem;
            color: var(--pale-blue)
        }

        .hero-note span {
            display: inline-flex;
            align-items: center;
            gap: 8px
        }

        .hero-note .ic {
            color: var(--brand-green-light-40)
        }

        .tick {
            width: 18px;
            height: 18px;
            border-radius: 50%;
            display: grid;
            place-items: center;
            background: var(--brand-green);
            color: var(--white);
            font-size: .66rem;
            flex: none
        }

        .tick.wip {
            background: var(--porcelain);
            color: var(--brand-blue);
            border: 1px solid var(--brand-blue-light-40)
        }

        /* problem */
        .split {
            display: grid;
            grid-template-columns: minmax(0, .95fr) minmax(0, 1.05fr);
            gap: clamp(32px, 6vw, 96px);
            align-items: start
        }

        .split-head {
            display: grid;
            gap: 20px;
            position: sticky;
            top: 110px;
            justify-items: start
        }

        .split-head .h2 .strike {
            color: var(--muted);
            text-decoration: line-through;
            text-decoration-thickness: 3px;
            text-decoration-color: var(--brand-blue-light-40)
        }

        .prose {
            display: grid;
            gap: 20px;
            min-width: 0
        }

        .prose p {
            font-size: 1.06rem;
            line-height: 1.7
        }

        .mix {
            border: 1px solid var(--hairline);
            border-radius: var(--r-lg);
            padding: 22px 24px;
            display: grid;
            gap: 14px
        }

        .mix small {
            font: 800 .7rem/1 var(--f-accent);
            letter-spacing: .14em;
            text-transform: uppercase;
            color: var(--muted)
        }

        .mix ul {
            list-style: none;
            margin: 0;
            padding: 0;
            display: flex;
            flex-wrap: wrap;
            gap: 8px
        }

        .mix li {
            display: inline-flex;
            align-items: center;
            gap: 8px;
            padding: 8px 13px 8px 9px;
            border-radius: var(--r-pill);
            background: var(--porcelain);
            border: 1px solid var(--hairline);
            font: 600 .82rem/1 var(--f-head);
            color: var(--ink)
        }

        .mix li i {
            width: 22px;
            height: 22px;
            border-radius: 50%;
            display: grid;
            place-items: center;
            background: var(--white);
            border: 1px solid var(--hairline);
            color: var(--muted);
            font-size: .72rem
        }

        .approach {
            background: var(--royal-blue);
            color: var(--pale-blue);
            border-radius: var(--r-lg);
            padding: 26px 28px;
            display: grid;
            gap: 14px
        }

        .approach p {
            color: var(--white);
            font: 600 1.08rem/1.6 var(--f-head)
        }

        .approach ul {
            list-style: none;
            margin: 0;
            padding: 0;
            display: flex;
            flex-wrap: wrap;
            gap: 8px
        }

        .approach li {
            padding: 7px 12px;
            border-radius: var(--r-pill);
            border: 1px solid var(--royal-blue-light-20);
            font: 600 .78rem/1 var(--f-body);
            color: var(--cream)
        }

        /* what we fix */
        .tiles.fix .tile {
            min-height: 270px
        }

        .tiles.fix .tile p {
            max-width: 36ch
        }

        .tile .sym {
            margin-top: auto;
            display: flex;
            flex-wrap: wrap;
            gap: 6px;
            position: relative;
            z-index: 1
        }

        .tile .sym span {
            padding: 5px 9px;
            border-radius: var(--r-pill);
            border: 1px solid var(--royal-blue-dark-20);
            font: 600 .7rem/1 var(--f-body);
            color: var(--royal-blue-light-40)
        }

        /* process */
        .steps {
            display: grid;
            grid-template-columns: repeat(3, minmax(0, 1fr));
            gap: 20px
        }

        .step {
            position: relative;
            border: 1.5px solid var(--hairline);
            border-radius: var(--r-lg);
            background: var(--white);
            padding: 26px 24px 28px;
            display: grid;
            gap: 12px;
            align-content: start;
            transition: border-color .4s, background-color .4s, transform .4s var(--ease)
        }

        .step-top {
            display: flex;
            justify-content: space-between;
            align-items: center;
            margin-bottom: 6px
        }

        .step .n {
            width: 46px;
            height: 46px;
            border-radius: 50%;
            display: grid;
            place-items: center;
            background: var(--brand-blue);
            color: var(--white);
            font: 800 .9rem/1 var(--f-head);
            transition: background-color .4s
        }

        .step-top .ic {
            font-size: 1.5rem;
            color: var(--brand-blue)
        }

        .step h3 {
            font-size: 1.14rem
        }

        .step p {
            font-size: .94rem;
            line-height: 1.6
        }

        .step:not(:nth-child(3n))::after {
            content: "";
            position: absolute;
            top: 48px;
            right: -22px;
            width: 22px;
            border-top: 1.5px dashed var(--muted)
        }

        .step.on {
            border-color: var(--brand-blue);
            background: var(--porcelain);
            transform: translateY(-4px)
        }

        .step.on .n {
            background: var(--brand-green)
        }

        .loop {
            margin-top: 28px;
            display: flex;
            justify-content: center
        }

        .loop span {
            display: inline-flex;
            align-items: center;
            gap: 10px;
            padding: 10px 16px;
            border-radius: var(--r-pill);
            border: 1px dashed var(--muted);
            font: 600 .84rem/1.3 var(--f-head);
            color: var(--slate)
        }

        .loop .ic {
            color: var(--brand-green)
        }

        /* included */
        .inc-grid {
            display: grid;
            grid-template-columns: repeat(4, minmax(0, 1fr));
            gap: 16px
        }

        .inc {
            border: 1px solid var(--hairline);
            border-radius: var(--r-lg);
            background: var(--white);
            padding: 24px;
            display: grid;
            gap: 10px;
            align-content: start;
            transition: border-color .3s, transform .3s var(--ease)
        }

        .inc:hover {
            border-color: var(--brand-blue-light-40);
            transform: translateY(-4px)
        }

        .inc .sq {
            background: var(--porcelain);
            border: 1px solid var(--hairline);
            color: var(--brand-blue);
            margin-bottom: 8px
        }

        .inc h3 {
            font-size: 1.06rem
        }

        .inc p {
            font-size: .91rem;
            line-height: 1.55
        }

        .inc.cta {
            background: var(--royal-blue);
            border-color: var(--royal-blue);
            color: var(--pale-blue);
            align-content: space-between
        }

        .inc.cta h3 {
            color: var(--white)
        }

        .inc.cta .btn {
            margin-top: 12px;
            justify-self: start
        }

        /* use cases */
        .cases-head {
            display: grid;
            grid-template-columns: minmax(0, 1fr) minmax(0, 1.25fr);
            gap: 32px;
            padding-bottom: 14px;
            font: 800 .7rem/1 var(--f-accent);
            letter-spacing: .14em;
            text-transform: uppercase;
            color: var(--muted)
        }

        .cases {
            border-top: 1px solid var(--hairline)
        }

        .case {
            display: grid;
            grid-template-columns: minmax(0, 1fr) minmax(0, 1.25fr);
            gap: 32px;
            align-items: center;
            padding: 26px 0;
            border-bottom: 1px solid var(--hairline)
        }

        .case h3 {
            display: flex;
            align-items: center;
            gap: 16px;
            font-size: 1.2rem;
            line-height: 1.3;
            transition: color .25s
        }

        .case h3 .sq {
            width: 46px;
            height: 46px;
            font-size: 1.2rem;
            background: var(--porcelain);
            border: 1px solid var(--hairline);
            color: var(--brand-blue);
            transition: background-color .25s, color .25s, border-color .25s
        }

        .case p {
            font-size: 1rem;
            line-height: 1.6;
            display: flex;
            gap: 12px
        }

        .case p .ic {
            margin-top: 5px;
            color: var(--brand-green);
            flex: none
        }

        .case:hover h3 {
            color: var(--brand-blue)
        }

        .case:hover h3 .sq {
            background: var(--brand-blue);
            color: var(--white);
            border-color: var(--brand-blue)
        }

        /* why */
        .why2 {
            display: grid;
            grid-template-columns: minmax(0, .9fr) minmax(0, 1.1fr);
            gap: clamp(32px, 6vw, 96px);
            align-items: start
        }

        .why2-copy {
            display: grid;
            gap: 20px;
            justify-items: start;
            position: sticky;
            top: 110px
        }

        .why2-copy .lead {
            max-width: 52ch
        }

        .diff {
            list-style: none;
            margin: 0;
            padding: 0;
            border-top: 1px solid var(--royal-blue-dark-20)
        }

        .diff li {
            display: grid;
            grid-template-columns: 52px minmax(0, 1fr);
            gap: 20px;
            padding: 24px 0;
            border-bottom: 1px solid var(--royal-blue-dark-20)
        }

        .diff .sq {
            background: var(--royal-blue);
            border: 1px solid var(--royal-blue-light-20);
            width: 52px;
            height: 52px;
            font-size: 1.35rem;
            transition: background-color .35s, color .35s, border-color .35s
        }

        .diff li:hover .sq {
            background: var(--cream);
            color: var(--cream-text);
            border-color: var(--cream)
        }

        .diff h3 {
            font-size: 1.1rem;
            margin-bottom: 6px
        }

        .diff p {
            font-size: .95rem;
            line-height: 1.55
        }

        /* proof */
        .proof-grid {
            display: grid;
            grid-template-columns: minmax(0, 1.05fr) minmax(0, 1fr);
            gap: 20px;
            align-items: stretch
        }

        .quote {
            margin: 0;
            background: var(--cream);
            color: var(--cream-text);
            border-radius: 24px;
            padding: clamp(28px, 4vw, 48px);
            display: grid;
            gap: 28px;
            align-content: space-between
        }

        .quote>.ic {
            font-size: 2.4rem;
            color: var(--brand-green-dark-20);
            stroke-width: 1.4
        }

        .quote blockquote {
            margin: 0;
            font: 600 clamp(1.15rem, 1.7vw, 1.42rem)/1.5 var(--f-head);
            color: var(--cream-text);
            letter-spacing: -.01em
        }

        .quote figcaption {
            display: flex;
            align-items: center;
            gap: 14px
        }

        .quote .lg {
            width: 52px;
            height: 52px;
            border-radius: 14px;
            border: 1.5px dashed var(--cream-text);
            display: grid;
            place-items: center;
            text-align: center;
            font: 800 .52rem/1.15 var(--f-accent);
            letter-spacing: .08em;
            text-transform: uppercase;
            color: var(--cream-text);
            padding: 4px
        }

        .quote figcaption b {
            display: block;
            font: 700 1rem/1.2 var(--f-head);
            color: var(--cream-text)
        }

        .quote figcaption small {
            font-size: .84rem;
            color: var(--cream-text)
        }

        .results {
            display: grid;
            grid-template-columns: repeat(2, minmax(0, 1fr));
            gap: 12px
        }

        .res {
            border: 1.5px dashed var(--muted);
            border-radius: var(--r-lg);
            background: var(--porcelain);
            padding: 20px;
            display: grid;
            gap: 8px;
            align-content: start
        }

        .res .ic {
            font-size: 1.3rem;
            color: var(--brand-blue)
        }

        .res b {
            font: 800 1.5rem/1.1 var(--f-head);
            color: var(--brand-blue)
        }

        .res span {
            font: 600 .9rem/1.35 var(--f-head);
            color: var(--ink)
        }

        .res.note {
            border-style: solid;
            border-color: var(--hairline);
            background: var(--white);
            align-content: center
        }

        .res.note span {
            font: 400 .84rem/1.5 var(--f-body);
            color: var(--slate)
        }

        /* comparison */
        .cmp-wrap {
            overflow-x: auto;
            border: 1px solid var(--hairline);
            border-radius: 24px;
            background: var(--white)
        }

        .cmp {
            width: 100%;
            min-width: 680px;
            border-collapse: collapse;
            text-align: left
        }

        .cmp th,
        .cmp td {
            padding: 20px 24px;
            vertical-align: top;
            border-bottom: 1px solid var(--hairline)
        }

        .cmp tr:last-child td {
            border-bottom: 0
        }

        .cmp thead th {
            font: 700 1.02rem/1.2 var(--f-head);
            color: var(--ink);
            background: var(--porcelain)
        }

        .cmp thead th.us {
            background: var(--royal-blue);
            color: var(--white)
        }

        .cmp thead th:first-child {
            font: 800 .7rem/1.2 var(--f-accent);
            letter-spacing: .14em;
            text-transform: uppercase;
            color: var(--muted);
            width: 18%
        }

        .cmp tbody th {
            font: 800 .7rem/1.4 var(--f-accent);
            letter-spacing: .12em;
            text-transform: uppercase;
            color: var(--muted);
            padding-top: 23px
        }

        .cmp td {
            font-size: .97rem;
            line-height: 1.5
        }

        .cmp td span {
            display: flex;
            gap: 12px
        }

        .cmp td .ic {
            margin-top: 4px;
            flex: none
        }

        .cmp td.them {
            color: var(--slate);
            width: 41%
        }

        .cmp td.them .ic {
            color: var(--muted)
        }

        .cmp td.us {
            background: var(--royal-blue);
            color: var(--white);
            border-bottom-color: var(--royal-blue-dark-20);
            font-weight: 500
        }

        .cmp td.us .ic {
            color: var(--cream)
        }

        /* closing */
        .closing {
            background: var(--royal-blue)
        }

        .closing .contact-copy .h2 {
            font-weight: 700
        }

        .closing .lead {
            color: var(--pale-blue)
        }

        .closing .cline .sq {
            background: var(--royal-blue-dark-40);
            border: 1px solid var(--royal-blue-light-20)
        }

        .closing .cline small {
            color: var(--royal-blue-light-40)
        }

        .closing .cline b {
            color: var(--white)
        }

        .closing .hero-ctas {
            margin-top: 4px
        }

        .form h3 {
            font-size: 1.25rem
        }

        .form .form-sub {
            font-size: .9rem;
            margin-top: -6px
        }

        .closing .form :focus-visible {
            outline-color: var(--brand-blue)
        }

        .audit-list {
            list-style: none;
            margin: 0;
            padding: 0;
            display: grid;
            gap: 10px
        }

        .audit-list li {
            display: flex;
            gap: 12px;
            align-items: flex-start;
            color: var(--white);
            font-size: .98rem
        }

        .audit-list .tick {
            margin-top: 3px
        }

        @media (max-width:1100px) {
            .inc-grid {
                grid-template-columns: repeat(2, minmax(0, 1fr))
            }

            .steps {
                grid-template-columns: repeat(2, minmax(0, 1fr))
            }

            .step::after {
                display: none
            }
        }

        @media (max-width:900px) {

            .split,
            .why2,
            .proof-grid {
                grid-template-columns: 1fr
            }

            .split-head,
            .why2-copy {
                position: static
            }

            .cases-head {
                display: none
            }

            .case {
                grid-template-columns: 1fr;
                gap: 12px
            }
        }

        @media (max-width:640px) {

            .steps,
            .inc-grid,
            .results {
                grid-template-columns: 1fr
            }

            .tiles.fix .tile {
                min-height: 0
            }

            .case p {
                padding-left: 0
            }
        }

        .closing .form {
            color: var(--slate)
        }

        .closing .form h3 {
            color: var(--ink)
        }

        /* in-section CTA bars (replace CTA cards) */
        .cta-bar {
            margin-top: 28px;
            display: flex;
            flex-wrap: wrap;
            align-items: center;
            justify-content: space-between;
            gap: 18px 28px;
            padding: 24px 28px;
            border-radius: var(--r-lg);
            background: var(--royal-blue);
            color: var(--pale-blue)
        }

        .cta-bar>div {
            display: grid;
            gap: 6px;
            min-width: 0;
            max-width: 62ch
        }

        .cta-bar b {
            font: 700 1.15rem/1.3 var(--f-head);
            color: var(--white)
        }

        .cta-bar .cta-acts {
            display: flex;
            flex-wrap: wrap;
            gap: 10px
        }

        .dark .cta-bar {
            background: var(--cream);
            color: var(--cream-text)
        }

        .dark .cta-bar b {
            color: var(--cream-text)
        }

        .cta-bar .btn-line {
            border-color: var(--royal-blue-light-40);
            color: var(--white)
        }

        .cta-bar .btn-line:hover {
            border-color: var(--cream);
            color: var(--cream)
        }

        .tiles.fix {
            grid-template-columns: repeat(6, minmax(0, 1fr))
        }

        .tiles.fix .tile {
            grid-column: span 2
        }

        .tiles.fix .tile:nth-child(n+4) {
            grid-column: span 3
        }

        .inc-grid {
            grid-template-columns: repeat(12, minmax(0, 1fr))
        }

        .inc-grid .inc {
            grid-column: span 3
        }

        .inc-grid .inc:nth-child(n+5) {
            grid-column: span 4
        }

        /* image spaces */
        .img-ph {
            min-height: 260px;
            width: 100%
        }

        .img-ph.tall {
            min-height: 340px
        }

        .img-ph.wide {
            min-height: 0;
            aspect-ratio: 21/7;
            max-width: 100%
        }

        .inc-head {
            display: grid;
            grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
            gap: clamp(24px, 4vw, 56px);
            align-items: end;
            margin-bottom: 48px
        }

        .inc-head .sec-head {
            margin-bottom: 0
        }

        .inc-head .img-ph {
            min-height: 220px
        }

        .cases-img {
            margin-bottom: 36px
        }

        @media (max-width:1100px) {
            .tiles.fix {
                grid-template-columns: repeat(2, minmax(0, 1fr))
            }

            .tiles.fix .tile,
            .tiles.fix .tile:nth-child(n+4) {
                grid-column: auto
            }

            .tiles.fix .tile:last-child {
                grid-column: 1/-1
            }

            .inc-grid {
                grid-template-columns: repeat(2, minmax(0, 1fr))
            }

            .inc-grid .inc,
            .inc-grid .inc:nth-child(n+5) {
                grid-column: auto
            }

            .inc-grid .inc:last-child {
                grid-column: 1/-1
            }
        }

        @media (max-width:900px) {
            .inc-head {
                grid-template-columns: 1fr
            }

            .img-ph.wide {
                aspect-ratio: 16/9
            }
        }

        @media (max-width:640px) {

            .tiles.fix,
            .inc-grid {
                grid-template-columns: 1fr
            }

            .cta-bar {
                padding: 22px
            }

            .cta-bar .btn {
                flex: 1 1 auto;
                justify-content: center
            }
        }

        /* problem: what goes out vs what lands */
        .qlist ul {
            display: grid;
            gap: 8px
        }

        .qlist li {
            border-radius: 12px;
            padding: 11px 14px 11px 10px;
            font-size: .92rem;
            line-height: 1.35
        }

        .qlist li i {
            color: var(--brand-blue)
        }

        .qlist .gap {
            display: flex;
            gap: 10px;
            align-items: flex-start;
            padding: 12px 14px;
            border-radius: 12px;
            border: 1px dashed var(--muted);
            font: 600 .92rem/1.45 var(--f-head);
            color: var(--ink)
        }

        .qlist .gap .ic {
            margin-top: 3px;
            color: var(--muted);
            flex: none
        }

        .pull {
            display: grid;
            gap: 4px;
            padding: 6px 0 6px 20px;
            border-left: 3px solid var(--brand-green)
        }

        .pull p {
            font: 700 clamp(1.2rem, 1.8vw, 1.42rem)/1.35 var(--f-head);
            color: var(--ink);
            letter-spacing: -.01em
        }

        .pull p .em {
            color: var(--brand-blue)
        }

        .res-chips {
            display: flex;
            flex-wrap: wrap;
            gap: 8px
        }

        .res-chips span {
            display: inline-flex;
            align-items: center;
            gap: 7px;
            padding: 8px 12px;
            border-radius: var(--r-pill);
            border: 1px solid var(--hairline);
            background: var(--porcelain);
            font: 600 .82rem/1 var(--f-head);
            color: var(--ink)
        }

        .res-chips .ic {
            color: var(--brand-green)
        }

        .quote .ph-text {
            border-bottom-color: var(--cream-text)
        }

        .results .res.note.full {
            grid-column: 1/-1
        }

        /* six fix tiles = two rows of three; eight included cards = two rows of four */
        .tiles.fix.six .tile,
        .tiles.fix.six .tile:nth-child(n+4) {
            grid-column: span 2
        }

        .inc-grid.eight .inc,
        .inc-grid.eight .inc:nth-child(n+5) {
            grid-column: span 3
        }

        @media (max-width:1100px) {

            .tiles.fix.six .tile,
            .tiles.fix.six .tile:nth-child(n+4),
            .tiles.fix.six .tile:last-child {
                grid-column: auto
            }

            .inc-grid.eight .inc,
            .inc-grid.eight .inc:nth-child(n+5),
            .inc-grid.eight .inc:last-child {
                grid-column: auto
            }
        }

        /* problem: one channel at a time */
        .qlist .chain {
            display: flex;
            flex-wrap: wrap;
            align-items: center;
            gap: 6px
        }

        .qlist .chain li {
            padding: 8px 12px 8px 8px
        }

        .qlist .chain li.sep {
            padding: 0;
            border: 0;
            background: none;
            color: var(--muted);
            font-size: .9rem
        }

        .conf {
            list-style: none;
            margin: 0;
            padding: 0;
            display: grid;
            gap: 10px
        }

        .conf li {
            display: flex;
            gap: 12px;
            align-items: flex-start;
            padding: 14px 16px;
            border-radius: var(--r-md);
            background: var(--porcelain);
            border: 1px solid var(--hairline);
            font-size: .98rem;
            line-height: 1.5;
            color: var(--ink)
        }

        .conf li .ic {
            margin-top: 4px;
            color: var(--brand-blue);
            flex: none
        }

        /* proof: report image beside the placeholder results */
        .proof-grid .img-ph {
            min-height: 100%
        }

        .results.six {
            grid-template-columns: repeat(2, minmax(0, 1fr))
        }

        .res .ph-text {
            font: 800 1.15rem/1.2 var(--f-head)
        }

        /* problem: what disconnected content looks like */
        .conf li.thin {
            background: var(--white);
            border-style: dashed;
            border-color: var(--muted);
            color: var(--slate)
        }

        .conf li.thin .ic {
            color: var(--muted)
        }


        /* ===== ABM hero: flat 3D account desk — a named target account list built from ICP filters, the focus account's buying
   committee mapped role by role, coordinated touchpoints across email, LinkedIn, content, paid ads and retargeting, and an
   account engagement panel that ends in a sales hand-off with context, joined by a Define / Research / Activate / Hand off
   route on the back plane (no shadows, no gradients; depth = solid back plates + perspective) ===== */
        .h3d {
            position: relative;
            width: 100%;
            max-width: 620px;
            aspect-ratio: 1/1.06;
            justify-self: end;
            perspective: 1700px
        }

        .h3d .note {
            position: absolute;
            left: 0;
            right: 0;
            bottom: -60px;
            text-align: center;
            font: 700 .66rem/1.3 var(--f-accent);
            letter-spacing: .14em;
            text-transform: uppercase;
            color: var(--pale-blue)
        }

        .scene {
            position: absolute;
            inset: 0;
            transform-style: preserve-3d;
            transform: rotateX(var(--rx, 10deg)) rotateY(var(--ry, -16deg));
            transition: transform .9s var(--ease)
        }

        .scene-in {
            position: absolute;
            inset: 0;
            transform-style: preserve-3d;
            animation: sway 10s ease-in-out infinite
        }

        @keyframes sway {
            50% {
                transform: translate3d(0, -10px, 0) rotateY(3deg)
            }
        }

        .rings3d {
            position: absolute;
            inset: -4% -2% 6% -2%;
            width: 104%;
            height: 98%;
            transform: translateZ(-90px);
            overflow: visible
        }

        .slab {
            position: absolute;
            border-radius: 18px;
            background: var(--white);
            color: var(--ink);
            transform-style: preserve-3d
        }

        .slab::before {
            content: "";
            position: absolute;
            inset: 0;
            border-radius: inherit;
            background: var(--royal-blue-dark-40);
            border: 1px solid var(--royal-blue-light-20);
            transform: translateZ(-14px)
        }

        .slab>* {
            position: relative
        }

        .slab h4 {
            font: 700 .72rem/1.2 var(--f-head);
            color: var(--ink);
            margin: 0
        }

        .s-dots {
            display: flex;
            gap: 6px;
            margin-bottom: 10px
        }

        .s-dots i {
            width: 8px;
            height: 8px;
            border-radius: 50%;
            background: var(--hairline)
        }

        .s-dots i:first-child {
            background: var(--brand-blue)
        }

        .s-dots i:nth-child(2) {
            background: var(--brand-green)
        }

        .s-dots i:nth-child(3) {
            background: var(--cream)
        }

        .up-pill {
            display: inline-flex;
            align-items: center;
            gap: 4px;
            padding: 4px 7px;
            border-radius: var(--r-pill);
            background: var(--brand-green);
            color: var(--white);
            font: 700 .56rem/1 var(--f-head);
            white-space: nowrap;
            transition: background-color .4s, color .4s
        }

        .up-pill.wait {
            background: var(--cream);
            color: var(--cream-text)
        }

        .up-pill.run {
            background: var(--brand-blue)
        }

        .up-pill.idle {
            background: var(--porcelain);
            color: var(--muted)
        }

        .top-row {
            display: flex;
            justify-content: space-between;
            align-items: center;
            gap: 6px;
            margin-bottom: 8px
        }

        /* buying committee map: the focus account at the centre, roles mapped then engaged */
        .cm3 {
            left: 0;
            top: 3%;
            width: 56%;
            padding: 12px;
            transform: translateZ(60px)
        }

        .bcm {
            display: block;
            width: 100%;
            height: auto;
            overflow: visible
        }

        .bcm .lk {
            fill: none;
            stroke: var(--hairline);
            stroke-width: 1.4;
            stroke-dasharray: 3 4;
            transition: stroke .5s
        }

        .bcm .lk.on {
            stroke: var(--brand-blue-light-40);
            stroke-dasharray: none
        }

        .bcm .lk.eng {
            stroke: var(--brand-green);
            stroke-width: 1.8
        }

        .bcm .rl {
            transition: transform .8s var(--ease)
        }

        .bcm .rl rect {
            fill: var(--porcelain);
            stroke: var(--muted);
            stroke-width: 1.2;
            stroke-dasharray: 3 3;
            transition: fill .5s, stroke .5s
        }

        .bcm .rl text {
            font: 700 8px/1 var(--f-head);
            fill: var(--muted);
            transition: fill .5s
        }

        .bcm .rl circle {
            fill: var(--hairline);
            transition: fill .5s
        }

        .bcm .rl.on rect {
            fill: var(--white);
            stroke: var(--brand-blue);
            stroke-dasharray: none
        }

        .bcm .rl.on text {
            fill: var(--brand-blue)
        }

        .bcm .rl.on circle {
            fill: var(--brand-blue-light-40)
        }

        .bcm .rl.eng rect {
            fill: var(--brand-green);
            stroke: var(--brand-green)
        }

        .bcm .rl.eng text {
            fill: var(--white)
        }

        .bcm .rl.eng circle {
            fill: var(--cream)
        }

        .bcm .ac rect {
            fill: var(--porcelain);
            stroke: var(--muted);
            stroke-width: 1.4;
            stroke-dasharray: 4 3;
            transition: fill .5s, stroke .5s
        }

        .bcm .ac text {
            font: 800 7px/1 var(--f-accent);
            letter-spacing: .12em;
            text-transform: uppercase;
            fill: var(--muted);
            transition: fill .5s
        }

        .bcm .ac text.t {
            font: 700 9.5px/1 var(--f-head);
            letter-spacing: 0;
            text-transform: none
        }

        .bcm .ac.on rect {
            fill: var(--royal-blue);
            stroke: var(--royal-blue);
            stroke-dasharray: none
        }

        .bcm .ac.on text {
            fill: var(--cream)
        }

        .bcm .ac.on text.t {
            fill: var(--white)
        }

        .map-foot {
            display: flex;
            flex-wrap: wrap;
            gap: 4px;
            margin-top: 6px
        }

        .map-foot span {
            display: inline-flex;
            align-items: center;
            gap: 3px;
            padding: 4px 6px;
            border-radius: var(--r-pill);
            border: 1px dashed var(--muted);
            font: 700 .48rem/1 var(--f-head);
            color: var(--muted);
            white-space: nowrap;
            transition: background-color .4s, color .4s, border-color .4s
        }

        .map-foot .ic {
            font-size: .6rem
        }

        .map-foot span.on {
            background: var(--porcelain);
            border: 1px solid var(--brand-blue-light-40);
            color: var(--brand-blue)
        }

        /* named target account list built from ICP filters */
        .al3 {
            right: -1%;
            top: 0;
            width: 43%;
            padding: 12px;
            transform: translateZ(110px)
        }

        .icp {
            display: flex;
            flex-wrap: wrap;
            gap: 3px;
            margin-bottom: 7px
        }

        .icp span {
            padding: 4px 6px;
            border-radius: var(--r-pill);
            border: 1px dashed var(--muted);
            font: 700 .47rem/1 var(--f-head);
            color: var(--muted);
            white-space: nowrap;
            transition: background-color .4s, color .4s, border-color .4s
        }

        .icp span.on {
            background: var(--porcelain);
            border: 1px solid var(--brand-blue-light-40);
            color: var(--brand-blue)
        }

        .acc {
            list-style: none;
            margin: 0;
            padding: 0;
            display: grid;
            gap: 4px
        }

        .acc li {
            display: grid;
            grid-template-columns: 12px minmax(0, 1fr) auto;
            align-items: center;
            gap: 6px;
            padding: 5px 6px;
            border-radius: 8px;
            border: 1px dashed var(--hairline);
            background: var(--white);
            opacity: .3;
            transform: translateX(8px);
            transition: opacity .5s, transform .5s var(--ease), background-color .4s, border-color .4s
        }

        .acc li .ic {
            font-size: .68rem;
            color: var(--muted);
            transition: color .4s
        }

        .acc li b {
            font: 700 .56rem/1.1 var(--f-head);
            color: var(--ink);
            transition: color .4s
        }

        .acc li em {
            font: 700 .45rem/1 var(--f-head);
            font-style: normal;
            padding: 3px 6px;
            border-radius: var(--r-pill);
            background: var(--porcelain);
            border: 1px solid var(--hairline);
            color: var(--muted);
            white-space: nowrap;
            transition: background-color .4s, color .4s, border-color .4s
        }

        .acc li.on {
            opacity: 1;
            transform: none;
            border: 1px solid var(--hairline)
        }

        .acc li.on .ic {
            color: var(--brand-blue)
        }

        .acc li.focus {
            background: var(--royal-blue);
            border-color: var(--royal-blue)
        }

        .acc li.focus .ic {
            color: var(--cream)
        }

        .acc li.focus b {
            color: var(--white)
        }

        .acc li.focus em {
            background: var(--cream);
            border-color: var(--cream);
            color: var(--cream-text)
        }

        .acc li.focus em.eng {
            background: var(--brand-green);
            border-color: var(--brand-green);
            color: var(--white)
        }

        /* coordinated touchpoints around the same account */
        .tp3 {
            left: -2%;
            top: 60%;
            width: 48%;
            padding: 11px;
            transform: translateZ(130px)
        }

        .angle {
            display: flex;
            align-items: center;
            gap: 5px;
            padding: 6px 7px;
            border-radius: 9px;
            border: 1px solid var(--hairline);
            background: var(--porcelain);
            margin-bottom: 9px;
            min-width: 0
        }

        .angle .ic {
            font-size: .7rem;
            color: var(--brand-blue);
            flex: none
        }

        .angle span {
            font: 800 .44rem/1 var(--f-accent);
            letter-spacing: .1em;
            text-transform: uppercase;
            color: var(--muted);
            white-space: nowrap
        }

        .angle b {
            font: 700 .54rem/1.1 var(--f-head);
            color: var(--ink);
            border-bottom: 1px dashed var(--muted);
            white-space: nowrap;
            overflow: hidden;
            text-overflow: ellipsis;
            min-width: 0
        }

        .chan {
            position: relative;
            display: grid;
            grid-template-columns: repeat(5, minmax(0, 1fr));
            gap: 3px
        }

        .chan::before {
            content: "";
            position: absolute;
            left: 10%;
            right: 10%;
            top: 14px;
            border-top: 1.2px dashed var(--muted)
        }

        .chan .prog {
            position: absolute;
            left: 10%;
            top: 13px;
            height: 2.5px;
            width: calc(var(--p, 0)*80%);
            background: var(--brand-blue);
            border-radius: 2px;
            transition: width .9s var(--ease)
        }

        .chan span {
            position: relative;
            display: grid;
            justify-items: center;
            gap: 4px;
            font: 700 .44rem/1.1 var(--f-head);
            color: var(--muted);
            text-align: center;
            transition: color .4s
        }

        .chan span i {
            width: 28px;
            height: 28px;
            border-radius: 50%;
            display: grid;
            place-items: center;
            background: var(--white);
            border: 1px dashed var(--muted);
            color: var(--muted);
            font-size: .74rem;
            transition: background-color .4s, color .4s, border-color .4s, transform .4s var(--ease)
        }

        .chan span.on {
            color: var(--ink)
        }

        .chan span.on i {
            background: var(--royal-blue);
            border: 1px solid var(--royal-blue);
            color: var(--cream);
            transform: translateY(-2px)
        }

        .tp-foot {
            display: flex;
            align-items: center;
            gap: 5px;
            margin-top: 9px;
            padding-top: 7px;
            border-top: 1px dashed var(--hairline);
            font: 700 .5rem/1.2 var(--f-head);
            color: var(--muted);
            transition: color .4s
        }

        .tp-foot .ic {
            font-size: .66rem
        }

        .tp-foot.on {
            color: var(--brand-green-dark-20)
        }

        /* account engagement, ending in a sales hand-off with context */
        .en3 {
            right: -2%;
            top: 52%;
            width: 46%;
            padding: 12px;
            transform: translateZ(90px)
        }

        .sig {
            list-style: none;
            margin: 0;
            padding: 0;
            display: grid;
            gap: 6px
        }

        .sig li {
            display: grid;
            grid-template-columns: 68px minmax(0, 1fr) 14px;
            align-items: center;
            gap: 6px
        }

        .sig b {
            font: 700 .52rem/1 var(--f-head);
            color: var(--slate)
        }

        .sig .trk {
            height: 6px;
            border-radius: 3px;
            background: var(--porcelain);
            border: 1px solid var(--hairline);
            overflow: hidden
        }

        .sig .trk i {
            display: block;
            height: 100%;
            width: 14%;
            border-radius: 3px;
            background: var(--brand-blue-light-40);
            transition: width 1s var(--ease), background-color .5s
        }

        .sig .up {
            color: var(--brand-green);
            font-size: .7rem;
            opacity: 0;
            transform: translateY(4px);
            transition: opacity .4s, transform .4s var(--ease)
        }

        .sig li.on .trk i {
            background: var(--brand-blue)
        }

        .sig li.on .up {
            opacity: 1;
            transform: none
        }

        .lead3 {
            margin-top: 8px;
            display: flex;
            align-items: center;
            gap: 6px;
            padding: 6px 7px;
            border-radius: 9px;
            border: 1px dashed var(--muted);
            transition: background-color .4s, border-color .4s
        }

        .lead3 .av {
            width: 20px;
            height: 20px;
            border-radius: 50%;
            display: grid;
            place-items: center;
            flex: none;
            background: var(--porcelain);
            border: 1px solid var(--hairline);
            color: var(--muted);
            font-size: .64rem;
            transition: background-color .4s, color .4s, border-color .4s
        }

        .lead3 span {
            display: grid;
            gap: 3px;
            min-width: 0
        }

        .lead3 b {
            font: 700 .54rem/1.1 var(--f-head);
            color: var(--muted);
            transition: color .4s
        }

        .lead3 small {
            font: 600 .46rem/1.2 var(--f-body);
            color: var(--muted)
        }

        .lead3.on {
            background: var(--cream);
            border: 1px solid var(--cream);
            animation: pop .45s var(--ease)
        }

        .lead3.on .av {
            background: var(--brand-green);
            border-color: var(--brand-green);
            color: var(--white)
        }

        .lead3.on b,
        .lead3.on small {
            color: var(--cream-text)
        }

        @keyframes pop {
            from {
                opacity: .2;
                transform: scale(.85)
            }
        }

        /* back plane: search / learn / trust / act route */
        .route {
            fill: none;
            stroke: var(--royal-blue-light-40);
            stroke-width: 1.5;
            stroke-dasharray: 4 7
        }

        .route-on {
            fill: none;
            stroke: var(--cream);
            stroke-width: 2.5;
            stroke-linecap: round;
            transition: stroke-dashoffset 1.2s var(--ease)
        }

        .pulse {
            fill: var(--cream);
            transition: transform 1.2s var(--ease)
        }

        .stop circle {
            fill: var(--royal-blue-dark-20);
            stroke: var(--royal-blue-light-20);
            stroke-width: 1.5;
            transition: fill .5s, stroke .5s
        }

        .stop use {
            color: var(--pale-blue);
            fill: none;
            stroke: currentColor;
            stroke-width: 1.9;
            stroke-linecap: round;
            stroke-linejoin: round;
            transition: color .5s
        }

        .stop text {
            font: 800 10px/1 var(--f-accent);
            letter-spacing: .12em;
            text-transform: uppercase;
            fill: var(--royal-blue-light-40);
            transition: fill .5s
        }

        .stop.on circle {
            fill: var(--cream);
            stroke: var(--cream)
        }

        .stop.on use {
            color: var(--cream-text)
        }

        .stop.on text {
            fill: var(--cream)
        }

        .bp-lab {
            font: 800 10px/1 var(--f-accent);
            letter-spacing: .14em;
            text-transform: uppercase;
            fill: var(--royal-blue-light-40);
            transition: fill .5s
        }

        .bp-lab.on {
            fill: var(--cream)
        }

        /* problem: where the effort goes (sales vs marketing) */
        .aim {
            display: grid;
            grid-template-columns: minmax(0, .9fr) minmax(0, 1.1fr);
            gap: 10px
        }

        .aim>div {
            border-radius: var(--r-md);
            padding: 14px;
            display: grid;
            gap: 10px;
            align-content: start
        }

        .aim b {
            font: 700 .9rem/1.35 var(--f-head);
            color: var(--ink)
        }

        .aim-s {
            background: var(--porcelain);
            border: 1px solid var(--brand-blue-light-40)
        }

        .aim-s ul {
            list-style: none;
            margin: 0;
            padding: 0;
            display: grid;
            gap: 6px
        }

        .aim-s li {
            display: flex;
            align-items: center;
            gap: 8px;
            padding: 7px 10px;
            border-radius: 9px;
            background: var(--white);
            border: 1px solid var(--hairline);
            font: 600 .8rem/1 var(--f-head);
            color: var(--brand-blue)
        }

        .aim-m {
            border: 1px dashed var(--muted)
        }

        .aim-m b {
            color: var(--slate)
        }

        .cloud {
            display: block;
            width: 100%;
            height: auto
        }

        .cloud circle {
            fill: var(--hairline)
        }

        .cloud circle.hit {
            fill: var(--brand-blue)
        }

        /* who this is for: two-column fit check */
        .fit-grid {
            display: grid;
            grid-template-columns: repeat(2, minmax(0, 1fr));
            gap: 20px;
            align-items: stretch
        }

        .fit {
            border-radius: 24px;
            padding: clamp(24px, 3vw, 36px);
            display: grid;
            gap: 22px;
            align-content: start
        }

        .fit.yes {
            background: var(--white);
            border: 1.5px solid var(--brand-blue)
        }

        .fit.no {
            background: var(--white);
            border: 1.5px dashed var(--muted);
            grid-template-rows: auto auto 1fr
        }

        .fit-top {
            display: flex;
            align-items: center;
            gap: 16px
        }

        .fit-top .sq {
            width: 52px;
            height: 52px;
            font-size: 1.4rem;
            flex: none
        }

        .fit.yes .fit-top .sq {
            background: var(--brand-green)
        }

        .fit.no .fit-top .sq {
            background: var(--porcelain);
            border: 1px solid var(--hairline);
            color: var(--slate)
        }

        .fit-top small {
            display: block;
            font: 800 .7rem/1 var(--f-accent);
            letter-spacing: .14em;
            text-transform: uppercase;
            color: var(--brand-green-dark-20);
            margin-bottom: 6px
        }

        .fit.no .fit-top small {
            color: var(--muted)
        }

        .fit-top h3 {
            font-size: clamp(1.2rem, 1.7vw, 1.4rem)
        }

        .fit ul {
            list-style: none;
            margin: 0;
            padding: 0;
            border-top: 1px solid var(--hairline)
        }

        .fit li {
            display: flex;
            gap: 14px;
            align-items: flex-start;
            padding: 15px 0;
            border-bottom: 1px solid var(--hairline);
            font-size: 1rem;
            line-height: 1.5;
            color: var(--ink)
        }

        .fit li .tick {
            margin-top: 2px;
            width: 22px;
            height: 22px;
            font-size: .74rem
        }

        .fit li .tick.x {
            background: var(--porcelain);
            border: 1px solid var(--muted);
            color: var(--slate)
        }

        .fit.no li {
            color: var(--slate)
        }

        .fit-note {
            align-self: end;
            display: flex;
            gap: 14px;
            align-items: flex-start;
            padding: 18px 20px;
            border-radius: var(--r-lg);
            background: var(--porcelain);
            border: 1px solid var(--hairline)
        }

        .fit-note>.ic {
            font-size: 1.3rem;
            color: var(--brand-blue);
            margin-top: 2px
        }

        .fit-note p {
            font: 600 .98rem/1.5 var(--f-head);
            color: var(--ink)
        }

        .fit-links {
            display: flex;
            flex-wrap: wrap;
            gap: 8px;
            margin-top: 12px
        }

        .fit-links a {
            display: inline-flex;
            align-items: center;
            gap: 6px;
            padding: 8px 14px;
            border-radius: var(--r-pill);
            border: 1px solid var(--brand-blue-light-40);
            background: var(--white);
            font: 700 .82rem/1 var(--f-head);
            color: var(--brand-blue);
            transition: background-color .25s, color .25s, border-color .25s
        }

        .fit-links a:hover {
            background: var(--brand-blue);
            border-color: var(--brand-blue);
            color: var(--white)
        }

        @media (max-width:900px) {
            .h3d {
                justify-self: center;
                margin-bottom: 28px
            }

            .proof-grid .img-ph {
                min-height: 260px
            }

            .fit-grid {
                grid-template-columns: 1fr
            }
        }

        @media (max-width:640px) {

            /* hero scene stacks its panels in flow on phones (no absolute overlap) */
            .h3d {
                aspect-ratio: auto;
                height: auto;
                margin-bottom: 8px;
                perspective: 1400px
            }

            .h3d .note {
                position: relative;
                bottom: auto;
                display: block;
                margin-top: 30px
            }

            .scene,
            .scene-in {
                position: relative;
                inset: auto
            }

            .scene {
                --rx: 5deg;
                --ry: -3deg
            }

            .scene-in {
                display: grid;
                gap: 22px;
                padding: 14px 10px 0
            }

            .rings3d,
            #route,
            #routeOn,
            #stops,
            #pulse,
            #bpLab {
                display: none
            }

            .slab {
                position: relative;
                left: auto;
                right: auto;
                top: auto;
                padding: 12px
            }

            .cm3 {
                width: 100%
            }

            .cm3 .s-dots {
                display: none
            }

            .al3 {
                width: 86%;
                justify-self: end
            }

            .tp3 {
                width: 90%;
                justify-self: start
            }

            .en3 {
                width: 86%;
                justify-self: end
            }

            .split-head .btn,
            .ask .btn {
                white-space: normal;
                height: auto;
                min-height: 52px;
                padding-block: 14px;
                line-height: 1.3;
                text-align: left
            }

            .hero-ctas .btn,
            .cta-bar .btn,
            .closing .btn {
                white-space: normal;
                height: auto;
                min-height: 52px;
                padding-block: 14px;
                line-height: 1.3
            }

            .results.six {
                grid-template-columns: 1fr
            }

            .aim {
                grid-template-columns: 1fr
            }

            .fit li {
                font-size: .96rem
            }
        }

        @media (prefers-reduced-motion:reduce) {
            .scene-in {
                animation: none
            }
        }